OurCart

AI-powered Invoice Collection

Business Software
Active
Mature Tel Aviv-Yafo, Israel Founded 2011
Website ↗ LinkedIn
Last updated 2026-06-18
Total raised
$2.9M
Last: 2015-06
Stage
Mature
Founded
2011
Headcount
31
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

OurCart leverages technologies to capture receipt data. The app helps consumer brands, research agencies, and cash-back apps get fast, cost-effective access to complete customer purchase data for in-depth analysis, modeling promotions, and rebates. OurCart's proprietary, fully automated receipt interpretation service enables the scalable collection and extraction of purchase information from images of receipts, allowing supporting CPG marketers to collect offline purchase data in order to gain insights into shopper behavior across channels and products.

Funding history · 2 rounds · $2.9M total

2015-06
2013-07

Q&A

What is OurCart's primary business?
OurCart provides an AI-powered invoice collection service that captures receipt data. This service helps consumer brands, research agencies, and cash-back apps access complete customer purchase data for analysis, promotions, and rebates.
When was OurCart founded?
OurCart was founded in October 2011.
What is OurCart's total funding to date?
OurCart has raised a total of $2,850,000 USD.
When was OurCart's last funding round and who were the investors?
OurCart's last funding round occurred in June 2015, with investment from Roni Michaely and Whitestone Investment Fund.
What technologies does OurCart utilize?
OurCart utilizes Platforms & Interfaces, Mobile, and Artificial Intelligence technologies.
What are OurCart's primary target customer segments?
OurCart targets Enterprise & Professional Services, Marketing & Sales, Food Retail & Consumption, and Commerce & Retail customers.
Where is OurCart's headquarters located?
OurCart's headquarters is located in Tel Aviv-Yafo, Israel.

Team · 3

Daniel Rejzner
Founder · Co-founder & CEO
LinkedIn ↗
Avi Heletz-Sufrin
Founder · Co-Founder & Fromer QA & Ops Lead
LinkedIn ↗
Guy Bauman
Founder · Co-founder (No longer with the company)
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce Tools
Technologies
Platforms & InterfacesMobileArtificial Intelligence
Target customers
Enterprise & Professional ServicesMarketing & SalesFood Retail & ConsumptionCommerce & Retail
Business model
B2CB2B

Highlights

Verified

Tags

mobile-applicationsecommerceartificial-intelligenceaccountingbig-data-analyticsenterprisesbehavior-analyticsmachine-learningmarketingenterprise-solutionsdata-analyticscustomer-loyaltyadvertiserspredictive-marketingfood-and-beverage
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