NovoRoll

Out-stream Video Ad Units

Business Software
Active
Mature Tel Aviv-Yafo Founded 2015
Total raised
Last: Debt Financing 2017-07
Stage
Mature
Founded
2015
Headcount
4
HQ
Tel Aviv-Yafo
Sector
Business Software

About

NovoRoll helps publishers, SSPs, and ad networks monetize their traffic by introducing high-paying, native, and interstitial out-stream video formats. NovoRoll's solution was designed to seamlessly work with any ad-serving solution and supports both VAST and VPAID formats.

Funding history · 1 round · — total

2017-07
Debt Financing $2.5M

Company Intelligence Q&A

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What is NovoRoll's primary business activity?
NovoRoll helps publishers, SSPs, and ad networks monetize their traffic by introducing high-paying, native, and interstitial out-stream video formats.
When was NovoRoll founded?
NovoRoll was founded in January 2015.
Where is NovoRoll's headquarters located?
NovoRoll's headquarters is in Tel Aviv-Yafo, Israel, at Ahad Ha'Am Street 54.
Does NovoRoll have any offices outside of Israel?
Yes, NovoRoll has an office in San Francisco, United States, located at 1716 Union St.
What type of funding did NovoRoll secure in July 2017?
In July 2017, NovoRoll secured $2.5 million in Debt Financing from Silicon Valley Bank.
What was the stated purpose of the $2.5 million growth capital secured by NovoRoll in July 2017?
The $2.5 million growth capital secured by NovoRoll in July 2017 was intended to enhance its cross-device video advertising platform and to fuel European and APAC growth.
How many employees does NovoRoll currently have?
NovoRoll currently has between 1 and 10 employees, with an exact count of 4.
Who is a founder of NovoRoll?
Oded Pelled is a founder of NovoRoll.
What types of ad units does NovoRoll offer?
NovoRoll offers Desktop Ad Units and Mobile Ad Units.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingMedia & EntertainmentPublishing
Business model
B2B

Tags

video-advertisingmobile-advertisingadtechaudience-targetingpublishersmonetization