NovoRoll

Out-stream Video Ad Units

Business Software
Active
Mature Tel Aviv-Yafo, Israel Founded 2015
Website ↗ LinkedIn
Last updated 2026-06-18
Total raised
—
Last: 2017-07
Stage
Mature
Founded
2015
Headcount
4
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

NovoRoll helps publishers, SSPs, and ad networks monetize their traffic by introducing high-paying, native, and interstitial out-stream video formats. NovoRoll's solution was designed to seamlessly work with any ad-serving solution and supports both VAST and VPAID formats.

Funding history · 1 round · — total

2017-07

Q&A

What is NovoRoll's primary business activity?
NovoRoll helps publishers, SSPs, and ad networks monetize their traffic by introducing high-paying, native, and interstitial out-stream video formats.
When was NovoRoll founded?
NovoRoll was founded in January 2015.
Where is NovoRoll headquartered?
NovoRoll's headquarters are located in Tel Aviv-Yafo, Israel.
What is NovoRoll's primary sector?
NovoRoll's primary sector is Business Software.
Which business models does NovoRoll utilize?
NovoRoll operates on a B2B business model.
What was NovoRoll's last funding round?
In July 2017, NovoRoll secured $2,500,000 in funding from Silicon Valley Bank.
Who is a co-founder of NovoRoll?
Oded Pelled is a co-founder and Board Member at NovoRoll.

Team · 1

Oded Pelled
Founder · Co-founder & Board Member
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingMedia & EntertainmentPublishing
Business model
B2B

Tags

video-advertisingmobile-advertisingadtechaudience-targetingpublishersmonetization
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