Last updated 2026-08-23
Total raised
—
Stage
—
Founded
2017
Headcount
—
HQ
Tel Aviv, Israel
Sector
Fintech
About
myElla (aka: Marktrix) is an AI-Based Virtual Marketing Agent committed to empowering businesses through data-driven insights, content creation, and real-time marketing management. It aims to help SMB's accelerate growth through AI, providing expert-level skills at platform-level cost and speed.
Q&A
- What is the current status of MyElla Ltd.?
- MyElla Ltd. is currently listed as acquired.
- When was MyElla Ltd. founded?
- MyElla Ltd. was founded in 2017.
- Where is MyElla Ltd. headquartered?
- MyElla Ltd. is headquartered in Tel Aviv, Israel.
- What is MyElla Ltd.'s primary sector?
- MyElla Ltd.'s primary sector is Fintech.
- What is the core business of MyElla Ltd.?
- MyElla Ltd. helps users manage their finances by consolidating income, bills, accounts, cards, and debts into a clear plan. It also operates as myElla (aka: Marktrix), an AI-Based Virtual Marketing Agent focused on empowering businesses with data-driven insights and real-time marketing management.
- Who are the co-founders of MyElla Ltd.?
- The co-founders of MyElla Ltd. are Naama Manova-Twito, who serves as Co-Founder & CEO, and Sahar Millis, who serves as Co-Founder & CTO.
- What are the target customers for MyElla Ltd.'s offerings?
- MyElla Ltd. targets individuals for its financial management solutions.
- What business model does MyElla Ltd. primarily employ?
- MyElla Ltd. primarily uses a B2C (Business-to-Consumer) business model.
Team · 2
Naama Manova-Twito
Founder · Co-Founder & CEO
Sahar Millis
Founder · Co-Founder & CTO
Sectors & technology
Primary sector
Fintech
Target customers
Business model
B2C
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
Identifiers & details
| Founded | 2017 |
|---|
Radar intelligence
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515739951 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2017-11-02 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2024 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | דרך בגין מנחם 7 רמת גן |