Playermaker

Motion Tracking and Analysis for Athletes

Media & Entertainment Technologies
Active
Series B Tel Aviv-Yafo, Israel Founded 2014
Last updated 2026-06-18
Total raised
$50.0M
Last: 2022-06
Stage
Series B
Founded
2014
Headcount
70
HQ
Tel Aviv-Yafo, Israel
Sector
Media & Entertainment Technologies

About

PlayerMaker is a soccer coaching tool that tracks and analyzes metrics for physical, technical, tactical, and biomechanical data and auto-tags video for fast and easy analysis. The company's motion sensors are installed on players shoes to detect every ball touch and build gait profiles without affecting performance.

To create its product, PlayerMaker built a soccer database which it used to teach machine-learning algorithms to play soccer. The algorithms are able to determine movements and handle unpredictable situations. The companys technology has been tested and proven to be accurate by top universities.

PlayerMaker can be used as a stand-alone solution or as a complement to existing GPS products.

Funding history · 2 rounds · $50.0M total

Q&A

What is Playermaker's primary business?
Playermaker is a soccer coaching tool that provides motion tracking and analysis for athletes, focusing on physical, technical, tactical, and biomechanical data.
When was Playermaker founded?
Playermaker was founded in March 2014.
How many employees does Playermaker have?
Playermaker has 51–200 employees.
What is Playermaker's total funding to date?
Playermaker has raised a total of $50,000,000 USD.
When was Playermaker's most recent funding round and how much was raised?
Playermaker's most recent funding round was in June 2022, raising $40,000,000 USD.
Which investors participated in Playermaker's June 2022 funding round?
The June 2022 funding round included MIG Capital.
Who are the co-founders of Playermaker?
The co-founders of Playermaker are Guy Aharon and Sivan Postelnik.
Where is Playermaker's headquarters located?
Playermaker's headquarters is located in Tel Aviv-Yafo, Israel.

Team · 2

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder
LinkedIn ↗

Sectors & technology

Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Artificial IntelligenceMachine LearningSensingMotionSemiconductors & Electronics
Target customers
ConsumersRecreational & LifestyleFitness & Sports
Business model
B2B2CB2B

Highlights

Verified

Tags

trackingsportsathletesmotion-trackingsensorswearableartificial-intelligenceartificial-intelligencebig-databig-data-analyticsmachine-learningbig-data
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteplayermaker.com
LinkedInlinkedin.com/company/12621685
Facebookfacebook.com/Playermaker-101432772170839
YouTubeyoutube.com/channel/UCmgbRkJ3OBXQUEwjEd7JIzg
Instagraminstagram.com/playermaker
Wikipediaen.wikipedia.org/wiki/Playermaker
Wikidatawikidata.org/wiki/Q118874973

Identifiers & details

Former namesMotionize
Founded2014-3
Employees (exact)70
OfficesChina; Coral Springs; London
Wikidata QIDQ118874973

Radar intelligence

Publications (Crossref)

Works10

App Store

AppRatingRatings
Playermaker 2.03.45455
Playermaker4.53968
City.Play3.2619

Web history (Wayback)

Domainplayermaker.com

Wikidata

QIDQ118874973

Certificate / subdomain footprint

Subdomains30