- Acquired by Anaplan, Aug 2019
- Raised $7M funding round, Feb 2019
- Raised $10M funding round, May 2017
About
Mintigo offers a predictive marketing platform that combines predictive analytics and big data in order to determine a company's ideal customer profile. The platform enables marketers and sales teams to discover insights that can shorten the sales process. Mintigo continuously collects thousands of data points (known as marketing indicators or MIs) on millions of companies globally, including financials, staff and hiring trends, technologies installed, marketing channels used, and purchase intent. These MIs, combined with data from the user marketing automation platform or customer relationship management (CRM) system, are used in predictive models to find the business's CustomerDNA, which is the set of significant indicators of the highest-value customers or leads. The CustomerDNA can then be used to predictively score prospects and target accounts. Mintigo enters the data points directly into the marketing system, CRM, or other proprietary database.
Funding history · 5 rounds · $51.0M total
Q&A
- What is Mintigo's primary business offering?
- Mintigo offers a predictive marketing platform that combines predictive analytics and big data to determine a company's ideal customer profile, helping marketers and sales teams shorten the sales process.
- When was Mintigo founded?
- Mintigo was founded in June 2009.
- What is Mintigo's current status?
- Mintigo was acquired by Anaplan in August 2019 and is currently inactive.
- What was the total amount of funding raised by Mintigo?
- Mintigo raised a total of $51,000,000 in funding.
- Who were the investors in Mintigo's funding round in April 2016?
- In April 2016, Mintigo received funding from Maverick Ventures IsraeI and Sequoia Capital.
- Which investors participated in Mintigo's February 2019 funding round?
- In February 2019, Mintigo received funding from JAL Ventures and La Maison Partners.
- Where is Mintigo's headquarters located?
- Mintigo's headquarters is located in Ra'anana, Center District, Israel.
Team · 4
Sectors & technology
Tags
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| linkedin.com/company/465938 | |
| facebook.com/Mintigo | |
| YouTube | youtube.com/user/mintigo1 |
Identifiers & details
| Founded | 2009-6 |
|---|---|
| Employees (exact) | 8 |
| Offices | San Mateo |
| Status reason | Acquired (Inactive) by Anaplan on Aug 2019 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Anaplan 2019-08
Radar intelligence
Patents
| EPO | 2 |
|---|