Marmar Media

Cross-platform Advertising Solutions

Business Software
Acquired (Inactive) by XLMedia on Jun 2015 - closed due to acquisition
Acquired Tel Aviv-Yafo Founded 2011
Total raised
Stage
Acquired
Founded
2011
Headcount
4
HQ
Tel Aviv-Yafo
Sector
Business Software

About

Marmar Media is a leading product-focused mobile and online user-acquisition network for results-based advertisers and app developers. Its proprietary technology is based on real-time machine learning at big-data scale, enabling data-driven, cross-platform targeting and user acquisition, and maximum ROI for both advertisers and publishers. Through data mining and algorithmic analysis of dozens of sources, creative bidding models, and conversion data, Marmar Media is able to better understand, classify, and segment user behavior and make real-time predictions and decisions that stimulate user interaction. This translates into higher conversion rates for advertisers and increased CPMs for publishers. With billions of monthly impressions on both mobile and online platforms and access to tens of millions of users worldwide, Marmar Media enables advertisers to intelligently reach their target audience of qualified online users by finding the right campaign for the right users at the right time.

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Marmar Media founded?
Marmar Media was founded in January 2011.
What is Marmar Media's primary business model?
Marmar Media operates on a B2B business model, providing cross-platform advertising solutions.
What is Marmar Media's current operational status?
Marmar Media is currently inactive, having been acquired by XLMedia in June 2015.
When did XLMedia acquire Marmar Media and for what amount?
XLMedia acquired Marmar Media in June 2015 for an amount of $14,000,000.
Where is Marmar Media's headquarters located?
Marmar Media's headquarters is located at HaBarzel St 19, Tel Aviv-Yafo, Israel.
What technology does Marmar Media's user acquisition network utilize?
Marmar Media's proprietary technology is based on real-time machine learning at big-data scale for data-driven, cross-platform targeting and user acquisition.
Who is a founder of Marmar Media?
Oren Avidor is a founder of Marmar Media.
What is the employee count for Marmar Media?
Marmar Media has an employee count of 4, falling within the 1-10 employee bucket.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingSMBs & SMEs
Business model
B2B

Highlights

Verified

Tags

targetingmachine-learningcampaign-optimizationmobile-advertisinguser-acquisitionadvertisingpublishersaudience-targetingadvertisersbehavior-analyticsconversion-optimizationdata-miningreal-time-biddingartificial-intelligencedeveloperscampaign-managementmedia-buyingmonetizationmobile-marketingvideo-advertising