Magisto

Transforming Images and Videos into Movies

Acquired by Vimeo
Acquired Ness Ziona, Israel Founded 2009
LinkedIn
Last updated 2026-06-18
Total raised
$29.1M
Last: 2018-08
Stage
Acquired
Founded
2009
Headcount
20
HQ
Ness Ziona, Israel
Sector

About

Magisto offers a platform for sharing experiences through video. Its web and mobile apps enable users to automatically edit videos and share them. Magisto's emotion-sense technology enables users to turn their images and videos into high-quality movies without the need for any prior video-editing experience. Users record and upload their videos, select a theme and background music, and provide a title. The company's artificial-intelligence engines then analyze the footage on three levels: visual, audio, and storytelling. In minutes, Magisto transforms the users' videos into edited movies, complete with music and effects.

Funding history · 5 rounds · $29.1M total

2018-08
$6.6M
2014-02
$2.0M
Mail.Ru Group
2010-05

Q&A

What is Magisto's primary business?
Magisto offers a platform that uses emotion-sense technology and artificial intelligence to automatically edit images and videos into high-quality movies, which users can then share.
When was Magisto founded?
Magisto was founded in January 2009.
What is Magisto's total funding to date?
Magisto has raised a total of $29.1 million USD across multiple funding rounds.
When was Magisto's most recent funding round and who were the lead investors?
Magisto's most recent funding round occurred in August 2018, with OurCrowd as a lead investor.
Which investors participated in Magisto's September 2011 funding round?
Horizons Ventures and Magma Venture Partners participated in Magisto's September 2011 funding round.
Which investors participated in Magisto's October 2013 funding round?
Magma Venture Partners and Horizons Ventures participated in Magisto's October 2013 funding round.
What is Magisto's current status?
Magisto is currently active, but was acquired by Vimeo in April 2019.

Team · 2

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder & CTO
LinkedIn ↗

Sectors & technology

Sub-sectors
Media & Entertainment TechnologiesDigital Content ProductionDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesWebMobile
Target customers
ConsumersMedia & EntertainmentMedia
Business model
B2BB2C

Tags

social-mediavideo-sharingartificial-intelligencemoviesvideo-editingphotosmobile-applicationsdigital-storytellinglead-generationcustomer-engagementvideo-advertisingvideo-marketingbranding
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

LinkedInlinkedin.com/company/2641311
Facebookfacebook.com/Magisto
YouTubeyoutube.com/user/magisto

Identifiers & details

Former namesSightEra Technologies
Founded2009-1
Employees (exact)20
OfficesMountain View
Status reasonAcquired (Inactive) by Vimeo on Apr 2019 - closed due to acquisition

Acquisitions & public offerings

Acquired by Vimeo 2019-04

Radar intelligence

Patents

EPO15

GitHub

Top reposandroid-ffmpeg, BugshotKit, JModalController, SHEmailValidator