Last updated 2026-07-21
- Acquired by Vimeo for $200M, Apr 2019
Total raised
—
Last: Undisclosed Round 2018-08
Stage
Acquired
Founded
2009
Headcount
75
HQ
Ness Ziona, Israel
Sector
—
About
Magisto offers a platform for sharing experiences through video. Its web and mobile apps enable users to automatically edit videos and share them. Magisto's emotion-sense technology enables users to turn their images and videos into high-quality movies without the need for any prior video-editing experience. Users record and upload their videos, select a theme and background music, and provide a title. The company's artificial-intelligence engines then analyze the footage on three levels: visual, audio, and storytelling. In minutes, Magisto transforms the users' videos into edited movies, complete with music and effects.
Headcount over time
75 employees (2026-09) · 1 point
Offices
Ness Ziona, Israel · HQ / main office
Show all offices (1 more)
- Mountain View, United States
Q&A
- What is Magisto's primary business?
- Magisto offers a platform that uses emotion-sense technology and artificial intelligence to automatically edit images and videos into high-quality movies, which users can then share.
- When was Magisto founded?
- Magisto was founded in January 2009.
- What is Magisto's total funding to date?
- Magisto has raised a total of $29.1 million USD across multiple funding rounds.
- When was Magisto's most recent funding round and who were the lead investors?
- Magisto's most recent funding round occurred in August 2018, with OurCrowd as a lead investor.
- Which investors participated in Magisto's September 2011 funding round?
- Horizons Ventures and Magma Venture Partners participated in Magisto's September 2011 funding round.
- Which investors participated in Magisto's October 2013 funding round?
- Magma Venture Partners and Horizons Ventures participated in Magisto's October 2013 funding round.
- What is Magisto's current status?
- Magisto is currently active, but was acquired by Vimeo in April 2019.
Team · 2
Oren Boiman
Founder · Co-Founder and CEO
Alex Rav-Acha
Founder · Co-Founder and CTO
Sectors & technology
Sub-sectors
Media & Entertainment TechnologiesDigital Content ProductionDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesWebMobile
Target customers
ConsumersMedia & EntertainmentMedia
Business model
B2BB2C
Tags
social-mediavideo-sharingartificial-intelligencemoviesvideo-editingphotosmobile-applicationsdigital-storytellinglead-generationcustomer-engagementvideo-advertisingvideo-marketingbranding
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | magisto.com/ |
|---|---|
| linkedin.com/company/2641311 | |
| X / Twitter | twitter.com/magisto |
| facebook.com/Magisto | |
| YouTube | youtube.com/user/magisto |
| instagram.com/magistoapp | |
| Wikipedia | en.wikipedia.org/wiki/Magisto |
| Wikidata | wikidata.org/wiki/Q6731136 |
Identifiers & details
| Former names | SightEra Technologies |
|---|---|
| Founded | 2009-1 |
| Employees (exact) | 75 |
| Offices | Mountain View |
| Status reason | Acquired (Inactive) by Vimeo on Apr 2019 - closed due to acquisition |
| Wikidata QID | Q6731136 |
Acquisitions & public offerings
Acquired by Vimeo 2019-04 $200.0M
Radar intelligence
Patents
| EPO | 15 |
|---|
GitHub
| Top repos | android-ffmpeg, BugshotKit, JModalController, SHEmailValidator |
|---|
Web history (Wayback)
| Domain | magisto.com |
|---|
Wikidata
| QID | Q6731136 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514250984 |
|---|---|
| Status | בפרוק מרצון — CLOSED |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2009-03-10 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2019 |
| Active charges / liens | 0 |
| Registry events | 1 — charge (1) |
| Registered address | המזמרה 3 נס ציונה |
Recent registry events
| Date | Event |
|---|---|
| 2026-04-09 | סילוק שעבוד |