- Raised Pre-Seed round led by ZEP Fund, Mar 2016
About
Loox offers a solution to help online stores gather customer reviews and photos in order to increase traffic, conversion, and retention. The company automatically sends fully branded and incentivized review requests and reminders to customers to encourage them to submit their photos. It then displays the reviews in an attractive gallery where visitors can see the products in action.
With Loox, businesses can share customer reviews and photos across social media to engage followers and drive targeted traffic directly to product pages.
Loox currently works with over 100,000 Shopify merchants, including over 1,000 Shopify Plus enterprise-level brands. With over 20,000 reviews on the Shopify App Store, Loox is one of the most popular solutions for Shopify merchants.
Funding history · 1 round · — total
Headcount over time
Offices
Q&A
- What is Loox's primary business?
- Loox provides a peer-to-peer marketing solution for Shopify merchants, helping online stores collect customer reviews and photos to boost traffic, conversion, and retention.
- When was Loox founded?
- Loox was founded in July 2016.
- What is Loox's total funding to date?
- Loox has raised a total of $50,000 USD.
- Which investor participated in Loox's funding round in March 2016?
- The Zell Entrepreneurship Program participated in Loox's funding round in March 2016.
- Who are the co-founders of Loox?
- The co-founders of Loox are Yoni Elbaz (Co-founder & CEO) and Moran Benisty (Co-founder & CTO).
- How many Shopify merchants does Loox currently work with?
- Loox currently works with over 100,000 Shopify merchants, including more than 1,000 Shopify Plus enterprise-level brands.
- What is Loox's primary sector classification?
- Loox's primary sector is Business Software.
Team · 14
Sectors & technology
Highlights
Tags
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | loox.app/ |
|---|---|
| linkedin.com/company/10227899 | |
| facebook.com/looxreviews | |
| YouTube | youtube.com/channel/UC4IhaVq1fXsD5X5dB7NL8Tw |
| instagram.com/loox.io |
Identifiers & details
| Legal name | Loox Online Ltd. |
|---|---|
| Founded | 2016-7 |
| Employees (exact) | 79 |
Radar intelligence
Web history (Wayback)
| Domain | loox.app |
|---|
Certificate / subdomain footprint
| Subdomains | 6 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515400232 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2016-02-16 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 1 |
| Registry events | 4 — shares_capital (1), charge (2), annual_report (1) |
| Registered address | תובל 40 רמת גן |
Recent registry events
| Date | Event |
|---|---|
| 2026-07-29 | הקצאת מניות |
| 2026-04-27 | עדכון שעבוד |
| 2025-12-25 | דו~ח שנתי |
| 2026-02-23 | רישום שעבוד |