Anyword

Marketing Language Optimization Platform

Business Software
Active
Series B Tel Aviv-Yafo Founded 2013
Total raised
$30.1M
Last: Series B 2021-11
Stage
Series B
Founded
2013
Headcount
513
HQ
Tel Aviv-Yafo
Sector
Business Software

About

Anyword is a natural-language-generation platform that helps marketers tailor their messages to their ideal audience. Anyword's platform uses a model trained on millions of marketing messages, coupled with the company's historical data, to help it create expert-level messages across channels and formats. Anyword's AI-generated text is coupled with an intuitive scoring system that ranks copy variations, predicting results so that marketers can measure performance prior to launching a campaign and avoid costly and time-consuming A/B tests. With predictive performance, marketers know in advance how well text will perform with each audience.

Funding history · 3 rounds · $30.1M total

2021-11
Series B $21.0M
2015-03
Series A $9.1M
2014-03
Seed Undisclosed

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising PlatformsIT, R&D & Data SolutionsData Analysis & Decision Support
Technologies
Artificial IntelligenceNatural Language ProcessingMachine LearningGenerative AI
Target customers
ConsumersProfessionals & Gig EconomyOnline RetailersMedia & EntertainmentPublishingIndustrial ManufacturingHybrid IndustriesMining
Business model
B2B

Tags

brandingdata-miningdata-analyticspublishersaudience-targetingcampaign-optimizationnatural-language-processingcontent-marketingartificial-intelligencetargetingcontent-distributiononline-retailers