Simply

A music education company focused on sparking joy and creativity in homes around the world by empowering people to start, learn, and fall in love with new creative hobbies.

Education & Knowledge Technologies
Active
Series C Tel Aviv-Yafo, Israel Founded 2011
Last updated 2026-07-26
Total raised
$92.0M
Last: Undisclosed Round 2021-06
Stage
Series C
Founded
2011
Headcount
220
HQ
Tel Aviv-Yafo, Israel
Sector
Education & Knowledge Technologies

About

Simply (formerly JoyTunes) is a music education company that develops mobile applications for learning music and drawing. The company's top-grossing apps (Simply Piano, Simply Guitar, Simply Tune, Simply Sing, and Simply Draw) are building a global consumer subscription business for creative hobbies. Simply utilizes a proprietary, deep-learning recognition engine called MusicSense, which enables real-time detection of notes and rhythms, providing users with precise feedback. The company has over 1 million monthly downloads and hundreds of thousands of daily learners worldwide.

Funding history · 7 rounds · $92.0M total

2021-05
D Round $50.0M
★ GVHearst VenturesQualcomm VenturesLa Maison Partners
2019-07
C Round $25.0M
★ Qumra CapitalInsight PartnersLa Maison Partners
2018-05
B Round $10.0M
★ Aleph★ Insight Partners★ Genesis Partners
2014-07
A Round $5.0M
★ Aleph★ Formation 8★ Genesis Partners
2013-04
Seed $1.5M
★ Eran Shir★ Zohar Gilon★ Dana Messina★ Kaedan Capital★ Genesis Partners★ Founder Collective
2011-12
Pre-Seed $500K
★ Joe Lonsdale★ Roy Rodenstein★ Genesis Partners★ Founder Collective
2010-10
Grant Undisclosed

Headcount over time

From 40 (2018-12) to 218 (2026-07) · +178 (+445%) · 33 points · source: Finder history + radar grounding
2240 2018-12 2026-07

Q&A

What is Simply's primary business?
Simply, formerly JoyTunes, is a music education company that develops mobile applications for learning music and drawing. Their top-grossing apps include Simply Piano, Simply Guitar, Simply Tune, Simply Sing, and Simply Draw, building a global consumer subscription business for creative hobbies.
What was Simply's most recent funding round?
In June 2021, Simply raised $50,000,000 in a C Round. Lead investors included Google Ventures (GV) and Qualcomm Ventures.
What was the total amount of funding Simply has raised to date?
Simply has raised a total of $97,000,000 across all funding rounds.
What is Simply's core technology?
Simply utilizes a proprietary, deep-learning recognition engine called MusicSense, which enables real-time detection of notes and rhythms, providing users with precise feedback.
What was a significant product launch for Simply in late 2024?
In December 2024, Simply Piano launched on Apple Vision Pro, redefining the future of creative hobbies with its first augmented reality (AR) product.
What recent compatibility announcement did Simply make regarding AI glasses?
In April 2026, Simply announced compatibility with AI glasses from Meta for its market-leading apps like Simply Piano, Simply Guitar, Simply Sing, and Simply Draw.
What was a notable partnership for Simply in 2023?
In May 2023, Simply collaborated with Amazon to bring music learning to homes.

Team · 3

Yuval Kaminka
Founder · Co-founder & CEO
Yigal Kaminka
Founder · Co-founder & Content Director
Roey Izkovsky
Founder · Co-founder & CTO

Sectors & technology

Primary sector
Education & Knowledge Technologies
Sub-sectors
Education & Knowledge TechnologiesLearning/Self Learning ApplicationsMedia & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesMobile
Target customers
ConsumersRecreational & LifestyleMusiciansDemographics & FamilyChildrenParentsEducation
Business model
B2BB2C

Highlights

1 PatentsVerified

Tags

musicmobile-applicationse-learningteachersunicorn-2021self-learninggamesserious-gamesparentschildrenmusiciansedtechschools
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitehellosimply.com/
LinkedInlinkedin.com/company/908804
X / Twittertwitter.com/hellosimply
Facebookfacebook.com/hellosimply
YouTubeyoutube.com/channel/UCI_OAlxWg5m7hOi_qM8Z_-A
Instagraminstagram.com/simplypiano_by_joytunes
Wikipediaen.wikipedia.org/wiki/Simply_(software_company)
Wikidatawikidata.org/wiki/Q6296982

Identifiers & details

Legal nameSimply Ltd.
Former namesJoyTunes
Founded2011
Employees (exact)220
Wikidata QIDQ6296982

Radar intelligence

Open jobs — ashby

Total open6
Remote1
TitleLocationDepartment
Data Lead
Senior AI Research Engineer
Legal Counsel
Head of R&D, Piano
Financial Controller
Senior Product Designer

Patents

EPO148

Publications (Crossref)

Works10

Web history (Wayback)

Domainhellosimply.com

Wikidata

QIDQ6296982

Certificate / subdomain footprint

Subdomains30

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514468875
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2010-07-04
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens1
Registry events6 — charge (4), shares_capital (1), annual_report (1)
Registered addressאיסרליש 22 תל אביב - יפו

Recent registry events

DateEvent
2026-04-30עדכון שעבוד
2026-06-28רישום שעבוד
2026-04-15סילוק שעבוד
2025-08-14הקצאת מניות
2026-04-14רישום שעבוד
2026-01-05דו~ח שנתי-הסרת בעל תפקיד