Jinni

Personalizing Video Discovery and Entertainment Marketing

Business Software
Non Active, Jun 2024 ceased to operate
Mature Rosh Haayin, Israel Founded 2007
LinkedIn
Last updated 2026-06-18
Total raised
$7.6M
Last: 2011-01
Stage
Mature
Founded
2007
Headcount
39
HQ
Rosh Haayin, Israel
Sector
Business Software

About

Jinni uses semantic algorithms to match content with users' specific tastes to create audience personalization solutions for video content discovery and targeted digital advertising for entertainment brands. Through its Entertainment Genome, which consists of thousands of distinct content attributes, or "genes," Jinni matches content to each viewer's preferences. Jinni's ability to map content to users enables pay TV and OTT subscribers to receive relevant entertainment recommendations, increasing content consumption and satisfaction. Using the same platform in conjunction with its extensive moviegoer database, Jinni identifies and targets the audience that will be most interested in an entertainment title, ensuring that advertising budgets are precisely targeted.

Funding history · 3 rounds · $7.6M total

Q&A

What is Jinni's primary business?
Jinni specializes in personalizing video discovery and entertainment marketing by using semantic algorithms to match content with users' specific tastes. This includes audience personalization solutions for video content discovery and targeted digital advertising for entertainment brands.
When was Jinni founded?
Jinni was founded in January 2007.
What is the current status of Jinni?
Jinni is currently inactive and ceased to operate in June 2024.
How much total funding has Jinni raised?
Jinni has raised a total of $7.6 million USD.
Which investors participated in Jinni's January 2011 funding round?
In January 2011, Jinni received funding from Proximus Group and DFJ Tamir Fishman Ventures.
How many employees does Jinni have?
Jinni has an employee count in the 11-50 range.
Where is Jinni's headquarters located?
Jinni's headquarters is located in Rosh Haayin, Center District, Israel.
What technologies does Jinni utilize?
Jinni utilizes Artificial Intelligence and Natural Language Processing in its solutions.

Team · 3

Founder · Co-founder, President & CEO
LinkedIn ↗
Founder · Co-founder & CTO
LinkedIn ↗
Founder · Co-founder & VP Product & Marketing
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce ToolsAdvertising PlatformsMedia & Entertainment TechnologiesDigital Content Distribution
Technologies
Artificial IntelligenceNatural Language Processing
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2BB2C

Tags

marketingentertainmentsocial-mediacontent-discoverynatural-language-processingpersonalizationadvertisingtargetingvideocustomer-engagementaudience-targetingartificial-intelligenceadvertisersvideo-contentcustomer-loyaltycontent-deliverycampaign-optimizationcontent-providersstreamingcontent-recommendationcustomer-experience
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