Last updated 2026-07-26
- Raised $22.5M Series B led by Ingka Investments, Jul 2021
- Raised $3.3M Series A led by Stephen Milstein, Sep 2015
- Raised $3.5M Seed round led by Jesselson Capital, Oct 2013
Total raised
$29.3M
Last: Undisclosed Round 2021-08
Stage
Series B
Founded
2011
Headcount
103
HQ
Modi'in-Maccabim-Re'ut, Israel
Sector
Fintech & Insurtech
About
Jifiti is a global technology company that operates two industry-leading businesses: a white-labeled lending technology platform for banks and lenders, and a digital gift card solution. The company's lending platform provides end-to-end functionality, enabling financial institutions to digitize, automate, and scale consumer and business loan programs. Jifiti's solutions support various financing options, including installment loans, lines of credit, split payments, and Buy Now, Pay Later (BNPL) programs, accessible via direct digital channels, embedded in third-party environments, or through AI agents. Jifiti also offers a customizable gift card platform. The company was founded in 2011 and has offices in Israel and the United States.
Funding history · 3 rounds · $29.3M total
2021-07
B Round
$22.5M
★ Ingka Investments
2015-09
A Round
$3.3M
★ Stephen Milstein★ Jesselson Capital★ Simon Property Group★ Schottenstein Stores★ Liberty Israel Venture Fund
2013-10
Seed
$3.5M
★ Jesselson Capital★ Simon Venture Group★ Simon Property Group★ Schottenstein Stores
Headcount over time
From 22 (2018-05) to 102 (2026-07) · +80 (+364%) · 23 points · source: Finder history + radar grounding
Q&A
- What is Jifiti's primary business?
- Jifiti is a global technology company that provides a white-labeled embedded lending platform for banks, lenders, and merchants, and also offers a digital gift card solution.
- What was Jifiti's most recent funding round?
- Jifiti received a Debt Financing round in 2025, raising $15,000,000.
- Which investors participated in Jifiti's Series B round in August 2021?
- Jifiti's Series B round in August 2021 was led by Ingka Investments and IKEA (Ingka).
- What is Jifiti's total funding raised to date?
- Jifiti has raised a total of $32,600,000 USD.
- Where are Jifiti's main offices located?
- Jifiti has its headquarters in Modi'in-Maccabim-Re'ut, Israel, and an office in Columbus, United States.
- What is Jifiti's primary sector?
- Jifiti's primary sector is Fintech & Insurtech.
Team · 3
Yaacov Martin
Founder · Co-Founder & CEO
Shaul Weisband
Founder · Co-Founder & CMO
Meir Dudai
Founder · Co-Founder & CTO
Sectors & technology
Primary sector
Fintech & Insurtech
Sub-sectors
Fintech & InsurtechMoney Transfer & ManagementLending & Financing
Technologies
Platforms & InterfacesSoftwareAPI
Target customers
Financial ServicesFinancial InstitutionsFinancial ProductsCreditCommerce & RetailDistribution ChannelseCommerce PlatformsOmni ChannelConsumer Goods
Business model
B2B2CB2B
Highlights
Verified
Tags
ecommercepublishersretailerssmbpoint-of-salelending-and-financing
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | jifiti.com/ |
|---|---|
| linkedin.com/company/1956915 | |
| facebook.com/jifiti | |
| YouTube | youtube.com/channel/UCn1QusjZ90gJOamKWsob-Mg |
| instagram.com/jifitigifts/?hl=en |
Identifiers & details
| Legal name | Jifiti.com Inc. |
|---|---|
| Founded | 2011 |
| Employees (exact) | 103 |
| Offices | Columbus |
Radar intelligence
Publications (Crossref)
| Works | 1 |
|---|
Web history (Wayback)
| Domain | jifiti.com |
|---|
Certificate / subdomain footprint
| Subdomains | 200 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514684109 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2011-11-01 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 2 |
| Registry events | 3 — annual_report (1), charge (2) |
| Registered address | שדרות דם המכבים 28 מודיעין-מכבים-רעות |
Recent registry events
| Date | Event |
|---|---|
| 2025-08-28 | דו~ח שנתי |
| 2025-12-25 | רישום שעבוד |
| 2025-12-25 | רישום שעבוד |