Inthegame

Viewer Engagement and Monetization Platform for Broadcasters and Video Content Owners

Business Software
Active
Mature Tel Aviv-Yafo Founded 2015
Total raised
$1.8M
Last: Seed 2020-09
Stage
Mature
Founded
2015
Headcount
20
HQ
Tel Aviv-Yafo
Sector
Business Software

About

Inthegame is aiming to create a bridge between viewers and the content they watch by delivering an AI-powered video engagement and monetization platform for video on demand and live video content.

The company’s platform enables streaming services to be used to enhance the viewing experience by offering gamified and socialized content on any device, enabling viewers to interact with content through clickable and intuitive modules. The platform currently can be integrated with Twitch and has had pilots with CBS, adding layers to both live and prerecorded shows.

Inthegame was developed by Synced Apps Technologies.

Funding history · 2 rounds · $1.8M total

2020-09
Seed $1.2M
2017-12
Seed $600K

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

What is Inthegame's primary offering?
Inthegame provides an AI-powered video engagement and monetization platform for broadcasters and video content owners, designed to enhance viewer interaction with live and on-demand content.
When was Inthegame founded?
Inthegame was founded in October 2015.
How much funding has Inthegame raised in total?
Inthegame has raised a total of $1,800,000 across its funding rounds. For a full financing history, please refer to startupim.
Which investors participated in Inthegame's Seed round in December 2017?
In December 2017, Inthegame raised a Seed round with participation from investors including Fusion VC and Shaked Ventures.
Which investors participated in Inthegame's Seed round in September 2020?
In September 2020, Inthegame raised a Seed round with participation from investors including Play Labs @ MIT and Charlton LTD.
What is the employee count for Inthegame?
Inthegame currently has 20 employees.
What are some notable integrations or pilots for Inthegame's platform?
Inthegame's platform can be integrated with Twitch and has conducted pilots with CBS for both live and prerecorded shows.
What is the primary sector classification for Inthegame?
Inthegame's primary sector classification is Business Software.
Who are the co-founders of Inthegame?
The co-founders of Inthegame are Aviram Sharon and Itai Arbel.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Media & Entertainment TechnologiesDigital Content DistributionBusiness SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceMachine LearningPlatforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B2CB2BB2C

Highlights

1 PatentsVerified

Tags

audience-targetingbroadcastingsportsfansgamesuser-engagemententertainmentgamificationreal-timecustomer-loyaltyartificial-intelligencestreamingimage-recognitionsports-techmonetization