About
Real-time Personalization Platform
Insightera provides a cutting-edge, real-time inbound marketing platform that accelerates B2B customer acquisition. Insightera is a real-time personalization platform that can identify visitors and customize their online and mobile experiences with relevant, personalized content to increase engagement and conversions. The platform includes capabilities for account-based marketing to target strategically important accounts with specific messages across channels, as well as predictive analytics to auto-engage customers with the most relevant content. Insightera is easy to use and deploy, works with any content management system, and requires no IT to get started.
Identity
| Name | Insightera |
|---|---|
| Slug | insightera |
| Type / kind | startup |
| Crunchbase ID | insightera |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgN7J0M4LDA |
Status
| Status | inactive |
|---|---|
| Status reason | Acquired (Inactive) by Marketo on Dec 2013 - closed due to acquisition |
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Totseret ha-Arets St 7, Tel Aviv-Yafo, Israel |
Web & social
| https://www.linkedin.com/company/2598655 | |
| Twitter / X | https://twitter.com/Insightera |
| https://www.facebook.com/Insightera | |
| YouTube | https://www.youtube.com/channel/UCNYVqBJbr_WIT-jUd8H1UOw |
Classifications
Primary sector Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & Interfaces
Target customers
Commerce & Retail
Business models
B2B
Tags
personalizationa-b-testingcontent-managementcustomer-engagementcampaign-optimizationaudience-targetingsocial-marketingsaasmarketingcontent-marketingadvertising
Funding
| Total raised | $6.5M |
|---|---|
| Current stage | Acquired |
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