About
Automated Fully Customized Text for Online Retailers
PhraseTech lets online retailers create fully customized product pages specifically targeting a customer's gender, age range, location, etc. With the technology, tens of thousands of versions can be generated for each product page. Machine-learning capabilities and real-time analytics are used to optimize the text and surface the top-performing messages to ensure the best conversion rates. PhraseTech also operates Buzzrake.com, a search engine for online opinions, and manages an online magazine.
Identity
| Name | PhraseTech |
|---|---|
| Slug | inplerus |
| Former names | InPlerus |
| Type / kind | startup |
| Crunchbase ID | inplerus |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgJ7bz8sLDA |
Status
| Status | inactive |
|---|---|
| Status reason | Non Active, Jul 2019 ceased to operate |
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Nahmani St 14, Tel Aviv-Yafo, Israel |
Web & social
| Website | http://phrasetech.com/ |
|---|---|
| https://www.linkedin.com/company/9284457 | |
| Twitter / X | https://twitter.com/PhrasetechLtd |
| https://www.facebook.com/Phrasetech-592822780896413 |
Classifications
Primary sector Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutions
Technologies
Artificial IntelligenceNatural Language ProcessingMachine Learning
Target customers
Enterprise & Professional ServicesEnterprises
Business models
B2B
Tags
search-engineartificial-intelligencebig-data-analyticsonline-retailerswisdom-of-crowdsmachine-learningpersonalizationnatural-language-processingecommercerecommendationssocial-commercecontent-marketingmarketing
Funding
| Total raised | $3.5M |
|---|---|
| Current stage | Mature |
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