Innplay Labs

Mobile Gaming Studio

Media & Entertainment Technologies
Acquired by Playtika
Acquired Tel Aviv-Yafo, Israel Founded 2019
Last updated 2026-06-18
Total raised
$300.0M
Last: 2022-06
Stage
Acquired
Founded
2019
Headcount
34
HQ
Tel Aviv-Yafo, Israel
Sector
Media & Entertainment Technologies

About

Innplay Labs is a mobile gaming studio. The company specializes in arcade and puzzle animation mobile games. Among the company's games are the Water Ride, Brix Master, and Animal Kingdom.

Funding history · 5 rounds · $300.0M total

2022-06
Undisclosed
2022-02
Undisclosed
2020-07
Undisclosed
2019-08

Q&A

When was Innplay Labs acquired and by whom?
Innplay Labs was acquired by Playtika in September 2023.
What was the acquisition amount for Innplay Labs?
Innplay Labs was acquired for $300,000,000 by Playtika.
What is Innplay Labs' primary business?
Innplay Labs is a mobile gaming studio specializing in arcade and puzzle animation mobile games.
How many employees does Innplay Labs have?
Innplay Labs has 11-50 employees.
Who are the co-founders of Innplay Labs?
The co-founders of Innplay Labs are Ore Gilron (Co-founder & CEO) and Oshri Bienhaker (Co-founder & CTO).
What are some of the games developed by Innplay Labs?
Innplay Labs has developed games such as Animal Kingdom: Treasure hunt, Water Ride, Brix Master, and Tiles Of Fortune.
Which investors participated in Innplay Labs' funding rounds?
Innplay Labs received investments from firms including VGames, Viola Ventures, Simon Legziel, and Kaedan Capital.
When was Innplay Labs founded?
Innplay Labs was founded in July 2019.

Team · 2

Ore Gilron
Founder · Co-founder & CEO
LinkedIn ↗
Oshri Bienhaker
Founder · Co-founder & CTO
LinkedIn ↗

Sectors & technology

Primary sector
Media & Entertainment Technologies
Technologies
Target customers
Business model
B2C

Tags

gamersmobile-gamesentertainmentgames
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteinnplaylabs.com/
LinkedInlinkedin.com/company/28864479
Facebookfacebook.com/Innplay-Labs-797481853917696
YouTubeyoutube.com/channel/UC9IRozd1CjqPKSvWHI4llxg
Crunchbasecrunchbase.com/organization/gs-innplay-labs-ltd

Identifiers & details

Founded2019-7
Employees (exact)34
Status reasonAcquired by Playtika on Sep, 2023

Acquisitions & public offerings

Acquired by Playtika 2023-09 $300.0M

Radar intelligence

Web history (Wayback)

Domaininnplaylabs.com

Certificate / subdomain footprint

Subdomains2