Inneractive

An independent global mobile ad exchange focused on powering native and video ads.

Consumer-Oriented Software
Acquired
Tel Aviv, Israel Founded 2007
Last updated 2026-08-06
Total raised
Stage
Founded
2007
Headcount
45
HQ
Tel Aviv, Israel
Sector
Consumer-Oriented Software

About

Inneractive was an Israeli adtech company that developed a mobile Real Time Bidding (RTB)-based ad exchange for display, native, and video ads. The company's platform empowered mobile publishers to maximize the potential of their inventory by providing technologies for buying and selling mobile ads. It was acquired by Fyber in 2016 and later became part of Digital Turbine through Fyber's acquisition.

Headcount over time

45 employees (2026-09) · 1 point
45 45 2026-09

Offices

Tel Aviv, Israel · HQ / main office

Q&A

When was Inneractive founded?
Inneractive was founded in 2007.
What is Inneractive's primary sector?
Inneractive's primary sector is Consumer-Oriented Software.
Who acquired Inneractive and when?
Inneractive was acquired by Fyber in March 2016 for $86 million.
What was Inneractive's total funding raised before its acquisition?
Inneractive raised a total of $14 million before its acquisition.
Which investors participated in Inneractive's August 2012 funding round?
Evergreen Venture Partners participated in Inneractive's August 2012 funding round.
Which investors participated in Inneractive's Series C funding round in January 2014?
Kreos Capital and Evergreen Venture Partners participated in Inneractive's Series C funding round in January 2014.
Who are the founders of Inneractive?
Inneractive was co-founded by Ziv Elul and Offer Yehudai.
What is Inneractive's current relationship with Digital Turbine?
Inneractive is now part of Digital Turbine, as Fyber (which acquired Inneractive) was acquired by Digital Turbine in 2021.

Team · 2

Ziv Elul
Founder · Co-Founder, CEO
Offer Yehudai
Founder · Co-Founder, President

Sectors & technology

Primary sector
Consumer-Oriented Software
Technologies
Target customers
Business model
B2B
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitewww.inner-active.com

Identifiers & details

Legal nameInneractive
Founded2007
Employees (exact)45

Acquisitions & public offerings

Acquired by 2016-03 $86.0M