Incredo · raw details

Flavor Enhancement Technology · Rehovot · Founded 2014

active Series C ← back to profile

Highlights

IIA supported (ever)1 patentProfile claimed by owner

About

Flavor Enhancement Technology

Incredo (formerly DouxMatok) is a global food tech company and the creators of Incredo Sugar. Incredo has developed a proprietary technology for targeted flavor delivery. The company's solution is designed to enhance the perception of sweetness with no aftertaste, enabling the reduction of sugar in chocolates, cakes, biscuits, caramels, spread, gummies and more. Recognized as a special mention in the ‘Best Inventions of 2020’ by TIME, Incredo Sugar is a first-of-its-kind, sugar-based sugar reduction solution. Made from real cane and beet sugar, Incredo Sugar provides between 30%-50% reduction of sugar in food and snacks, while maintaining the sweet taste of sugar.

Identity

NameIncredo
Slugincredo
Former namesDouxMatok
Type / kindstartup
Crunchbase IDdouxmatok
Source _idagxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgN6Yo7kJDA

Status

Statusactive
Last update2026-05-17

Location

HQ country codeIL
HQ region/districtCenter District
HQ cityRehovot
HQ address1 Haim Holtzman Street, Rehovot, 7670401, Israel

Web & social

Websitehttps://www.incredo.com
LinkedInhttps://www.linkedin.com/company/6374257
Facebookhttps://www.facebook.com/incredosugar
YouTubehttps://www.youtube.com/channel/UCGQ5zM1OeCm_Rk9zttcoZ-Q
Instagramhttps://www.instagram.com/incredosugar

Classifications

Primary sector Agriculture & Food Technologies
Sub-sectors
Agriculture & Food TechnologiesFood TechFood Trade & ServicesNovel Food & Ingredients
Technologies
Materials & SubstancesRaw Materials
Target customers
Agriculture & FoodProcessed FoodsIngredients
Business models
B2B
Tags
foodtechfood-and-beveragenutritionnovel-ingredientslow-sugar-foods

Funding

Total raised$60.1M
Current stageSeries C

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