Last updated 2026-07-26
- Raised $30M Series C led by DSM Venturing, Apr 2023
- Raised $22M Series B led by BlueRed Partners, May 2019
- Raised $8.1M Series A led by Pitango HealthTech, Aug 2017
Total raised
$60.1M
Last: Undisclosed Round 2023-05
Stage
Series C
Founded
2014
Headcount
41
HQ
Rehovot, Israel
Sector
Agriculture & Food Technologies
About
Incredo (formerly known as DouxMatok) is an Israeli food-tech company that has developed a proprietary technology for targeted flavor delivery. The company's flagship product, Incredo® Sugar, is a first-of-its-kind solution made of real cane sugar that allows for 30% to 70% sugar reduction in various food categories without compromising on taste or using artificial ingredients. The technology works by enhancing the efficiency of sucrose delivery and dissolution to sweet taste receptors, allowing for a higher concentration of sucrose around the receptors and enhancing the perception of sweetness with less sugar. Incredo's intellectual property portfolio includes over two dozen granted patents and more than 50 pending patents. The company's products are FDA and EU compliant.
Funding history · 8 rounds · $60.1M total
2023-04
C Round
$30.0M
★ DSM Venturing★ Sienna Venture CapitalTeseo CapitalBlueRed PartnersLa Maison PartnersPitango HealthTech
2020-07
B Round Extension
Undisclosed
★ Gefen Capital
2019-05
B Round
$22.0M
★ BlueRed PartnersOurCrowdb2ventureFoodLab CapitalSingha VenturesPitango HealthTechLa Maison Partners
2018-09
Grant
$19K
2018-05
Grant
Undisclosed
2017-08
A Round
$8.1M
★ Pitango HealthTechGil HorskyFoodLab Capital
2014-01
Seed
Undisclosed
★ Rhodium★ Gil Horsky★ FoodLab Capital★ Daniel Recanati
1969-12
Grant
Undisclosed
Headcount over time
From 25 (2019-02) to 47 (2026-03) · +22 (+88%) · 21 points · source: Finder history + radar grounding
Q&A
- What is Incredo's primary business?
- Incredo (formerly DouxMatok) is a global food tech company that has developed proprietary technology for targeted flavor delivery, specifically Incredo Sugar, which enhances sweetness perception and enables a 30%-50% reduction of sugar in food and snacks.
- When was Incredo founded?
- Incredo was founded in January 2014.
- How much funding has Incredo raised in total?
- Incredo has raised a total of $60,119,000 USD across multiple funding rounds.
- When was Incredo's most recent funding round and who were the lead investors?
- Incredo's most recent funding round occurred in May 2023, with Sienna Venture Capital and DSM Venturing as lead investors.
- What is the employee count for Incredo?
- Incredo has an employee count in the 11-50 range.
- Where is Incredo's headquarters located?
- Incredo's headquarters is located in Rehovot, Center District, Israel.
- Who are the co-founders of Incredo?
- The co-founders of Incredo are Eran Baniel and Avraham Baniel (late).
- What is the primary sector Incredo operates in?
- Incredo's primary sector is Agriculture & Food Technologies.
Team · 2
Eran Baniel
Founder · Co-Founder
Avraham Baniel
Founder · Co-Founder
Sectors & technology
Primary sector
Agriculture & Food Technologies
Sub-sectors
Agriculture & Food TechnologiesFood TechFood Trade & ServicesNovel Food & Ingredients
Technologies
Materials & SubstancesRaw Materials
Target customers
Agriculture & FoodProcessed FoodsIngredients
Business model
B2B
Highlights
1 PatentsVerified
Tags
foodtechfood-and-beveragenutritionnovel-ingredientslow-sugar-foods
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | incredo.com |
|---|---|
| linkedin.com/company/6374257 | |
| facebook.com/incredosugar | |
| YouTube | youtube.com/channel/UCGQ5zM1OeCm_Rk9zttcoZ-Q |
| instagram.com/incredosugar |
Identifiers & details
| Legal name | Incredo Ltd. |
|---|---|
| Former names | DouxMatok |
| Founded | 2014-2 |
| Employees (exact) | 41 |
| Offices | Lakeway |
Radar intelligence
Patents
| EPO | 19 |
|---|
Web history (Wayback)
| Domain | incredo.com |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515015105 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2014-01-06 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 4 — other (1), people (2), annual_report (1) |
| Registered address | גולדה מאיר 3 נס ציונה |
Recent registry events
| Date | Event |
|---|---|
| 2026-03-30 | עדכון כתובת ו/או מען דיגיטלי |
| 2026-01-06 | עדכון דירקטורים-הסרת דירקטור |
| 2026-02-02 | דו~ח שנתי |
| 2026-02-02 | עדכון בעלי תפקידים |