IgnitAd

Optimization Solutions for Publishers

Business Software
Non Active, Nov 2012
Seed Jerusalem, Israel Founded 2008
LinkedIn
Last updated 2026-06-18
Total raised
$4.0M
Last: 2011-01
Stage
Seed
Founded
2008
Headcount
6
HQ
Jerusalem, Israel
Sector
Business Software

About

ignitAd is an online advertising technology company providing an innovative yield optimization solution for publishers, based on highly sophisticated and proprietary algorithms. For publishers that know the value of their traffic but lack the resources to fully monetize it, our yield optimization service simplifies and automates the monetization of non-guaranteed inventory and maximizes revenue by proactively auctioning the traffic across multiple sources, including ad-exchanges, ad-networks and DSPs. For ad exchanges, ad networks and DSPs, our yield optimization service provides access to their desired traffic profiles for non-guaranteed display inventory and helps them seamlessly manage relationships with an abundance of publishers.

Funding history · 2 rounds · $4.0M total

2011-01
2010-01

Q&A

What is IgnitAd's primary business?
IgnitAd is an online advertising technology company that provides yield optimization solutions for publishers, utilizing proprietary algorithms to maximize revenue from non-guaranteed inventory.
When was IgnitAd founded?
IgnitAd was founded in June 2008.
What is IgnitAd's current operational status?
IgnitAd is currently inactive, with its status changed in November 2012.
How much funding has IgnitAd raised in total?
IgnitAd has raised a total of $4,000,000.
Which investors participated in IgnitAd's January 2010 funding round?
In January 2010, IgnitAd received funding from JVP and DFJ Tamir Fishman Ventures.
Which investors participated in IgnitAd's January 2011 funding round?
In January 2011, IgnitAd received funding from DFJ Tamir Fishman Ventures and JVP.
What is the employee count for IgnitAd?
IgnitAd has an employee count in the 1-10 range.
Where is IgnitAd headquartered?
IgnitAd is headquartered in Jerusalem, Israel.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Target customers
Media & EntertainmentPublishing

Tags

advertisingmarketingpublisherssignal-processing
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