Home Well Trading Ltd. (Sensica)

Sensica develops and manufactures professional-grade aesthetic devices for at-home use.

Beauty & Cosmetics
Active
Haifa, Israel Founded 2012
Last updated 2026-09-01
Total raised
—
Stage
—
Founded
2012
Headcount
11-50
HQ
Haifa, Israel
Sector
Beauty & Cosmetics

About

Sensica was founded by an engineer and entrepreneur with over 15 years of experience developing professional aesthetic devices for leading clinics. The company aims to make clinical-grade beauty technology accessible, safe, and affordable for everyone to use at home. Sensica designs, engineers, and tests all its devices in-house, focusing on professional-grade aesthetic devices for safe and effective home use. The company's patented technologies include RPL™ for hair removal, Dynamic RF™ for anti-aging and skin tightening, and Lipotherm RF™ for cellulite reduction and body contouring. Sensica's products are FDA-cleared, CE marked, and built to Medical ISO standards.

Offices

Haifa, Israel · HQ / main office

Q&A

What is Home Well Trading Ltd. (Sensica)'s primary business?
Sensica develops and manufactures professional-grade aesthetic devices for at-home use, focusing on personal care products that utilize advanced technology for skin treatment.
When was Home Well Trading Ltd. (Sensica) founded?
Home Well Trading Ltd. (Sensica) was founded in 2012.
Where is Home Well Trading Ltd. (Sensica) headquartered?
The company is headquartered in Haifa, Israel.
What are some of the key technologies developed by Sensica?
Sensica's patented technologies include RPL™ for hair removal, Dynamic RF™ and Lipotherm RF™ for skin tightening, and Adapt 2U™ for body care.
Who are some of the key executives at Sensica?
Key executives at Sensica include Maor Ankonina (VP Digital), Sivan Fishman (VP Global Compliance & Clinical Director), Guy Tzarfati (V.P of Private Customer Service and Sales), and Tomer Gruber (Vice President Operations).
What is Sensica's primary sector and target customers?
Sensica's primary sector is Health Tech & Life Sciences, and its target customers are consumers.
What is the business model of Home Well Trading Ltd. (Sensica)?
Home Well Trading Ltd. (Sensica) operates on a B2C (Business-to-Consumer) business model.

Team · 3

Josef
Founder · Founder & CEO
Uri Khilkov
Chief Technology Officer
Sivan Fishman
VP Global Compliance & Clinical Director

Sectors & technology

Primary sector
Beauty & Cosmetics
Technologies
Target customers
Business model
B2C
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitesensica.com

Identifiers & details

Legal nameHome Well Trading Ltd.
Founded2012

Radar intelligence

Web history (Wayback)

Domainsensica.com