Haystack Magic enables users to track dozens of items using one convenient app. Once objects and places are tagged, the interface instantly displays where everything is located. Using Bluetooth Low Energy (BLE) technology, Haystack Magic can pinpoint items down to their precise location. Haystack Magic's mission is to organize the world's physical objects and make them universally accessible. The algorithms allow for objects to be located within smart workplaces, cities, and at home through the use of proprietary algorithms and commodity BLE beacons. Haystack Magic's software solves the problem of misplaced enterprise assets by using employees' and clients' smartphones as free infrastructure.