GUDU is a user-friendly wellness and fitness app that gives users full and quick access to studios and fitness instructors around the world, without having to commit to long-term memberships, thus acting as an online marketplace for those seeking yoga, pilates, and dance classes. Users download GUDU and are presented with online classes conducted by personal trainers or hosted by gyms from around the world. The app allows each person to join classes on an on-demand or pay-as-you-go basis. Once joined, users connect to a live instructor via video stream who talks them through the classes. Currently the company aims to center strictly on online classes. Eventually, it will include physical spaces where people can meet and conduct classes face to face.