Last updated 2026-07-20
Total raised
—
Stage
Pre-Funding
Founded
2024
Headcount
4
HQ
Yokne'am Illit, Israel
Sector
Business Software
About
Goni Labs is a technology company specializing in the development of AI-powered solutions aimed at transforming the fashion retail industry. They offer a smart AI-powered mirror for virtual try-on, allowing customers to try on clothes without physically taking them off. This solution combines the fun of virtual fitting, the advantages of online e-commerce, and the experience of in-store shopping. Goni Labs' solutions are tailored for a diverse clientele, including brands, integrators, and retailers.
Headcount over time
From 4 (2024-03) to 4 (2025-05) · +0 (+0%) · 3 points · source: Finder history + radar grounding
Q&A
- What is Goni Labs' primary focus?
- Goni Labs specializes in developing AI-powered virtual try-on solutions for the retail and fashion industries.
- When was Goni Labs founded?
- Goni Labs was founded in January 2024.
- What is Goni Labs' key innovation?
- Goni Labs' key innovation is an AI-powered mirror designed for integration into public spaces like retail stores and malls, enabling users to virtually try on clothing.
- What kind of customers does Goni Labs target?
- Goni Labs targets brands, integrators, and retailers with its AI-powered mirror solutions.
- What is the current employee count at Goni Labs?
- Goni Labs has an employee count in the 1-10 range.
- What is Goni Labs' current funding stage?
- Goni Labs is currently in the Pre-Funding stage.
- What is the primary sector of Goni Labs?
- Goni Labs' primary sector is Business Software.
- What business models does Goni Labs employ?
- Goni Labs operates with B2B and B2B2C business models.
Team · 3
Shlomi Atias
Founder · Founder & CEO
Lee Lotan
Founder · Chief Business Officer & Co-founder
Inbal Geffen
Founder · Co-Founder & VP R&D
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce Tools
Technologies
Artificial Intelligence
Target customers
Commerce & RetailDistribution ChannelsBrick & MortareCommerce Platforms
Business model
B2BB2B2C
Tags
retail-technologyvirtual-dressing-room
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | gonilabs.com/ |
|---|---|
| linkedin.com/company/37872656 |
Identifiers & details
| Legal name | Goni Labs Ltd |
|---|---|
| Founded | 2024-1 |
| Employees (exact) | 4 |
Radar intelligence
Web history (Wayback)
| Domain | gonilabs.com |
|---|
Certificate / subdomain footprint
| Subdomains | 19 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 516918745 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2024-01-10 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 3 — annual_report (1), name_change (1), shares_capital (1) |
| Name changes | 2026-01-07 |
| Registered address | יפה נוף 16 יקנעם (מושבה) |
Recent registry events
| Date | Event |
|---|---|
| 2026-03-11 | דו~ח שנתי-הוספת בעל תפקיד |
| 2026-01-07 | שינוי שם |
| 2026-01-06 | העברת מניות |