Authenticity Verification Platform
Genuit develops a digital authenticity verification platform for products sold in online marketplaces. Its solution is designed for the whole supply chain and guarantees that every purchase is of an authentic product that is traceable back to its production. In so doing, Genuit aims to eliminate counterfeits and increase a brand's reputation and sales. The company protects resellers by guaranteeing they purchase authentic products for retail and by providing assurance to customers that their merchandise isn't fake. This makes the purchasing experience safe and reliable, for both the customers and the resellers. By using Genuit's verification plugin, users guarantee that every product sold on their platform is authentic. This can increase their platform's safety and credibility, while preventing potential disputes regarding the products' authenticity.
| Name | Genuit |
|---|---|
| Slug | genuit |
| Type / kind | startup |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICA4OrBgooKDA |
| Status | inactive |
|---|---|
| Status reason | Non Active, Jan 2020 ceased to operate |
| Last update | 2026-05-17 |
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Tel Aviv, Israel |
| https://www.linkedin.com/company/34643922 |
| Total raised | — |
|---|---|
| Current stage | Pre-Funding |
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