About
Genuit develops a digital authenticity verification platform for products sold in online marketplaces. Its solution is designed for the whole supply chain and guarantees that every purchase is of an authentic product that is traceable back to its production. In so doing, Genuit aims to eliminate counterfeits and increase a brand's reputation and sales. The company protects resellers by guaranteeing they purchase authentic products for retail and by providing assurance to customers that their merchandise isn't fake. This makes the purchasing experience safe and reliable, for both the customers and the resellers. By using Genuit's verification plugin, users guarantee that every product sold on their platform is authentic. This can increase their platform's safety and credibility, while preventing potential disputes regarding the products' authenticity.
Company Intelligence Q&A
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- What is Genuit's primary business focus?
- Genuit develops a digital authenticity verification platform for products sold in online marketplaces, aiming to eliminate counterfeits and enhance brand reputation and sales.
- When was Genuit founded?
- Genuit was founded in October 2019.
- What is the current operational status of Genuit?
- Genuit is currently inactive, having ceased operations in January 2020.
- Where is Genuit headquartered?
- Genuit is headquartered in Tel Aviv-Yafo, Israel.
- How many employees did Genuit have?
- Genuit had 2 employees.
- What is Genuit's primary sector classification?
- Genuit's primary sector classification is Cyber Security.
- Who are the founders of Genuit?
- The founders of Genuit are Amitai Frey and Lior Aminoff.
- What is the purpose of Genuit's verification plugin?
- Genuit's verification plugin is designed to guarantee that every product sold on a platform is authentic, increasing platform safety and credibility while preventing disputes.