FUGU

Fraud protection and chargeback solutions for businesses.

Business Software
Active
Seed Tel Aviv-Yafo, Israel Founded 2019
Last updated 2026-07-22
Total raised
$600K
Last: Undisclosed Round 2021-03
Stage
Seed
Founded
2019
Headcount
19
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

FUGU provides a payment anti-fraud solution that audits payments post-checkout. It helps merchants safely accept transactions they would otherwise lose to declines and payment churn due to fraud fears. FUGU's multi-tier approach, leveraging machine learning, validates transactions throughout the order lifetime, from creation at checkout to post-delivery, reducing false declines and chargebacks. FUGU offers a unique approach to payment fraud prevention by analyzing transactions before and after checkout, capturing unique data points throughout the transaction lifecycle.

Funding history · 1 round · $600K total

2021-03
Seed $600K
★ 365x★ Intempo Ventures★ Samurai Incubate★ Decelera Ventures★ SigmaLabs Accelerator★ FinSec Innovation LabSamurai Incubate Israel

Headcount over time

From 2 (2021-02) to 19 (2026-07) · +17 (+850%) · 31 points · source: Finder history + radar grounding
200 2021-02 2026-07

Q&A

What is FUGU's primary business activity?
FUGU provides a post-payment solution that tracks online payments after checkout, aiming to build trust between online merchants and customers, increase conversions, reduce false positives, and fight chargebacks.
When was FUGU founded?
FUGU was founded in January 2019.
Where is FUGU's headquarters located?
FUGU's headquarters is located in Tel Aviv-Yafo, Israel.
What is FUGU's total funding to date?
FUGU has raised a total of $600,000.
When was FUGU's last funding round and who were the investors?
FUGU's last funding round was in March 2021, with investments from Samurai Incubate Israel and Intempo Ventures.
What is FUGU's current funding stage?
FUGU is currently in the Seed funding stage.
What are the primary sectors FUGU operates in?
FUGU's primary sector is Business Software, with additional focus on Sales & Marketing Solutions, Fintech & Insurtech, and Money Transfer & Management.
What technologies does FUGU utilize?
FUGU utilizes technologies such as Sensing, Geolocation, Biometrics, Artificial Intelligence, Natural Language Processing, Machine Learning, Deep Learning, Platforms & Interfaces, API, Data Storage, and CDN.

Team · 2

Amir Sadras
Founder · Founder and CEO
Nimrod Shori
Founder · Founder

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsFintech & InsurtechMoney Transfer & Management
Technologies
SensingGeolocationBiometricsArtificial IntelligenceNatural Language ProcessingMachine LearningDeep LearningPlatforms & InterfacesAPIData StorageCDN
Target customers
Commerce & RetailDistribution ChannelseCommerce PlatformsConsumer Goods
Business model
B2B

Highlights

Verified

Tags

web-platformpaymentsfintechecommercemachine-learningonline-shopping
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitefugu-it.com/
LinkedInlinkedin.com/company/53142630

Identifiers & details

Legal nameFugu Risk Ltd.
Founded2019
Employees (exact)19

Radar intelligence

Patents

EPO730

Publications (Crossref)

Works10

Web history (Wayback)

Domainfugu-it.com

Certificate / subdomain footprint

Subdomains2

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)515817245
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2018-03-18
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens0
Registry events2 — shares_capital (1), annual_report (1)
Registered addressנחמה 13 תל אביב - יפו

Recent registry events

DateEvent
2025-12-30הקצאת מניות
2026-06-01דו~ח שנתי