Last updated 2026-07-19
- Acquired by Pendo, Jul 2025
- Raised $3.5M Seed round led by Angular Ventures, Jan 2022
Total raised
$3.5M
Last: Undisclosed Round 2022-01
Stage
Acquired
Founded
2021
Headcount
8
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Forwrd.ai is an Israeli-based no-code predictive analytics platform designed to turn data into revenue. The company's platform allows non-data scientists to quickly build and integrate predictive models without needing specialized infrastructure or data science expertise. It provides revenue intelligence to frontline employees by predicting accounts likely to convert or customers likely to churn, enabling firms to promote a data-driven culture by autonomous, self-learning, and self-improving predictive models across the organization. Forwrd.ai's technology will become a new capability in the Pendo platform called Pendo Predict.
Funding history · 1 round · $3.5M total
2022-01
Seed
$3.5M
★ Angular VenturesGuy GamzuFusion LAFresh FundAmit AvnerEyal ShinarKobi MarenkoTaya VenturesJibe VenturesDocuSign VenturesRemagine VenturesGlobal Founders Capital
Headcount over time
From 7 (2022-01) to 4 (2025-12) · -3 (-43%) · 22 points · source: Finder history + radar grounding
Q&A
- What is Forwrd.ai's primary business?
- Forwrd.ai is an AI-powered predictive analytics platform that enables businesses to create predictive applications. These apps automatically identify qualified leads and at-risk customers, and alert employees to actions that can improve conversions, retention, and account expansion.
- When was Forwrd.ai founded?
- Forwrd.ai was founded in April 2021.
- What is the current status of Forwrd.ai?
- Forwrd.ai was acquired by Pendo in July 2025.
- Where is Forwrd.ai's headquarters located?
- Forwrd.ai's headquarters is located in Tel Aviv-Yafo, Israel.
- How much funding has Forwrd.ai raised in total?
- Forwrd.ai has raised a total of $3,500,000.
- Which investor participated in Forwrd.ai's last funding round?
- In January 2022, Forwrd.ai raised $3,500,000 with participation from Angular Ventures.
- Who are the co-founders of Forwrd.ai?
- The co-founders of Forwrd.ai are Kobi Stok and Elran Kalily. Elran Kalily is no longer with the company.
Team · 2
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing Solutions
Technologies
Platforms & InterfacesWebArtificial IntelligenceMachine Learning
Target customers
Enterprise & Professional ServicesEnterprisesSoftware Development
Business model
B2B
Highlights
Verified
Tags
business-intelligencecustomer-retentionlead-generation
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | forwrd.ai |
|---|---|
| linkedin.com/company/74519590 | |
| facebook.com/forwrdai |
Identifiers & details
| Legal name | Forward Software Ltd. |
|---|---|
| Founded | 2021-4 |
| Employees (exact) | 8 |
| Status reason | Acquired by Pendo on Jul, 2025 |
Acquisitions & public offerings
Acquired by Pendo 2025-07
Radar intelligence
Web history (Wayback)
| Domain | forwrd.ai |
|---|
Certificate / subdomain footprint
| Subdomains | 12 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 516373628 |
|---|---|
| Status | בפרוק מרצון — CLOSED |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2021-04-07 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2024 |
| Active charges / liens | 0 |
| Registry events | 4 — dissolution (1), people (2), shares_capital (1) |
| Closure date | 2026-01-26 |
| Registered address | החשמונאים 88 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-01-26 | פירוק מרצון |
| 2025-12-25 | עדכון דירקטורים-הסרת דירקטור |
| 2025-12-25 | עדכון דירקטורים-הוספת דירקטור |
| 2025-07-25 | העברת מניות |