Tastewise

GenAI-powered Consumer Data Platform

Agriculture & Food Technologies
Active
Series B Tel Aviv-Yafo Founded 2017
Total raised
$71.5M
Last: Series B 2025-06
Stage
Series B
Founded
2017
Headcount
137
HQ
Tel Aviv-Yafo
Sector
Agriculture & Food Technologies

About

Tastewise enables agile food brands to place consumers at the heart of marketing campaigns, product development, and innovation process with the power of customizable generative AI solutions. From ideation to product development, marketing execution, and sales enablement, Tastewise's SaaS solutions fuel cutting-edge AI models with the industry's largest dataset to meet today's pace of change.

Tastewise captures food innovation instantly from millions of restaurant and delivery menus, recipes, retail shelves, and consumers - and billions of moments of consumption captured on social media - across all food and beverage categories in 10 global markets.Tastewise works with the world's most impactful food brands, manufacturers, ingredient companies, and flavor houses, including Nestle, PepsiCo, Givaudan, Campbell's, and Kraft Heinz.

The company is an allied member of IFDA (the International Foodservice Distributors Association), and IFMA (the International Foodservice Manufacturers Association).

Funding history · 5 rounds · $71.5M total

2025-06
Series B $50.0M
2024-03
Undisclosed Undisclosed
2022-03
Series A $17.0M
2019-09
Seed $3.0M
2018-12
Pre-Seed $1.5M

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Tastewise founded and by whom?
Tastewise was founded in July 2017 by Alon Chen and Eyal Gaon.
What is Tastewise's primary business offering?
Tastewise offers a GenAI-powered Consumer Data Platform that provides real-time consumer and market insights to food brands, manufacturers, ingredient companies, and flavor houses for product development, marketing, and innovation.
How much total funding has Tastewise raised to date?
Tastewise has raised a total of $71.5 million across multiple funding rounds. For a full financing history, please refer to startupim.
Which investor led Tastewise's Series B funding round?
Tastewise's Series B funding round, which closed in June 2025, was led by TELUS Global Ventures.
What is the employee count for Tastewise?
Tastewise currently has 137 employees.
In which global markets does Tastewise operate?
Tastewise operates in 10 global markets, including the United States, Canada, Mexico, Brazil, the United Kingdom, France, Germany, Spain, India, and Australia.
Which major food brands are listed as Tastewise clients?
Tastewise works with major food brands such as Nestle, PepsiCo, Givaudan, Campbell's, and Kraft Heinz.
What is Tastewise's AI-powered tool for new product development?
Tastewise unveiled TasteGPT in March 2023, a generative AI tool designed to streamline new product development by predicting food trends.
What recognition did Tastewise receive from the World Economic Forum in June 2023?
In June 2023, Tastewise was announced as one of 100 new start-ups joining the World Economic Forum's Technology Pioneers Community.

Sectors & technology

Primary sector
Agriculture & Food Technologies
Sub-sectors
Agriculture & Food TechnologiesFood TechFood Trade & Services
Technologies
Artificial Intelligence
Target customers
Food Retail & ConsumptionRestaurantsWholesaleHome
Business model
B2B

Highlights

Verified

Tags

business-intelligenceconsumer-packaged-goodsbehavior-analyticsretailersartificial-intelligencepersonalizationfood-and-beveragefood-ingredientsrestaurantspredictive-analyticsdata-analyticsfoodtechcomputer-visionnatural-language-processingmachine-learningfood-wastemarketingsalesconsumers