Last updated 2026-07-20
- Raised $1.5M Seed round led by Fresh Fund, Jun 2021
Total raised
$1.5M
Stage
Pre-Funding
Founded
2017
Headcount
48
HQ
Petah Tikva, Israel
Sector
Business Software
About
Flashy is a marketing automation platform designed primarily for e-commerce brands. It combines multiple marketing tools into a single dashboard, allowing businesses to manage customer communication across several channels without switching platforms. Flashy tracks customer activity on websites and triggers automated messages based on user actions to deliver personalized campaigns throughout the customer journey. [19]
Funding history · 1 round · $1.5M total
2021-06
Seed
$1.5M
★ Fresh Fund
Headcount over time
From 4 (2019-09) to 49 (2026-03) · +45 (+1125%) · 16 points · source: Finder history + radar grounding
Q&A
- What is FlashyApp's primary business?
- FlashyApp develops Flashy, a marketing automation platform that enables businesses to communicate with customers via email, SMS, and push notifications, offering workflows to create customer journeys.
- Where is FlashyApp headquartered?
- FlashyApp is headquartered in Petah Tikva, Center District, Israel.
- When was FlashyApp founded?
- FlashyApp was founded in January 2018.
- How many employees does FlashyApp have?
- FlashyApp has 11-50 employees.
- What is FlashyApp's current funding stage?
- FlashyApp is currently in the Pre-Funding stage.
- What industry sector does FlashyApp primarily operate in?
- FlashyApp primarily operates in the Business Software sector.
- What types of customers does FlashyApp target?
- FlashyApp targets customers in Commerce & Retail, Distribution Channels, and eCommerce Platforms.
- What is the product stage of FlashyApp's offering?
- FlashyApp's product is currently released.
Team · 1
Rafael Mor
Founder · Founder
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesWeb
Target customers
Commerce & RetailDistribution ChannelseCommerce Platforms
Business model
B2B
Tags
campaign-managementweb-platformemail-marketingcustomer-engagementmarketing
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | flashy.app/ |
|---|---|
| linkedin.com/company/18053532 | |
| facebook.com/Flashyapp | |
| YouTube | youtube.com/channel/UCORfF_nusupUVOHoe0W9TcA |
Identifiers & details
| Legal name | FLASHYAPP LTD |
|---|---|
| Founded | 2017 |
| Employees (exact) | 48 |
Radar intelligence
GitHub
| Top repos | magento2-integration, flashy-laravel, flashy-php |
|---|
Web history (Wayback)
| Domain | flashy.app |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515960276 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2019-01-14 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | דרך בגין מנחם 66 פתח תקווה |