Last updated 2026-07-21
- Acquired by Logiq, Nov 2020
- Raised $5M Secondary led by Logiq, Inc., Aug 2020
- Raised $800k Seed round led by Techstars, Jul 2018
Total raised
$5.8M
Last: Undisclosed Round 2018-01
Stage
Acquired
Founded
2017
Headcount
7
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Fixel is an AI-based audience segmentation solution that analyzes user interaction parameters on websites in real-time to rank visitors based on their level of engagement. This allows marketers to focus on engaged users with higher purchase intent, supercharge remarketing campaigns, optimize media buying by identifying underperforming keywords and channels, and discover new high-performance audience segments for lookalike audiences. Fixel integrates with existing ad platforms like Facebook and Google.
Funding history · 2 rounds · $5.8M total
2020-08
Secondary
$5.0M
★ Logiq, Inc.
2018-07
Seed
$800K
★ Techstars★ ICONYC Labs★ Yaron Nahari★ Cox Enterprises★ Intango Ventures★ Right Side Capital ManagementAviram Jenik
Headcount over time
From 21 (2019-06) to 4 (2023-11) · -17 (-81%) · 5 points · source: Finder history + radar grounding
Q&A
- What is Fixel's primary business?
- Fixel is an audience segmentation tool that uses machine-learning algorithms to rank website audiences based on their engagement level, helping advertisers understand user journeys and improve marketing efforts.
- When was Fixel founded?
- Fixel was founded in July 2017.
- What is Fixel's current status?
- Fixel was acquired by Logiq in November 2020 and has ceased to operate.
- Where is Fixel's headquarters located?
- Fixel's headquarters is located in Tel Aviv-Yafo, Israel.
- Which investors participated in Fixel's funding round in January 2018?
- In January 2018, Fixel received funding from Aviram Jenik and Intango Ventures.
- What technologies does Fixel utilize?
- Fixel utilizes Artificial Intelligence and Machine Learning.
- What are Fixel's target customer segments?
- Fixel targets customers in Enterprise & Professional Services, Marketing & Sales, Advertising, Commerce & Retail, Distribution Channels, and eCommerce Platforms.
Team · 3
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceMachine Learning
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingCommerce & RetailDistribution ChannelseCommerce Platforms
Business model
B2B
Highlights
Verified
Tags
trackingadvertisingmachine-learningadvertisersaudience-targetingmarketinguser-engagementartificial-intelligencetargetingpredictive-analytics
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | fixel.ai/ |
|---|---|
| linkedin.com/company/18246615 | |
| facebook.com/fixel.smarter.retargeting | |
| YouTube | youtube.com/channel/UCnV9HM3XB59PRjyAy6CyDGg |
Identifiers & details
| Founded | 2017-7 |
|---|---|
| Employees (exact) | 7 |
| Offices | Atlanta |
| Status reason | Acquired (Inactive) by Logiq on Nov 2020 - ceased to operate |
Acquisitions & public offerings
Acquired by Logiq 2020-11
Radar intelligence
Patents
| EPO | 19 |
|---|
Publications (Crossref)
| Works | 10 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515873024 |
|---|---|
| Status | בפרוק ע~י בימ~ש — CLOSED |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2018-07-11 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | דרך בגין 121 תל אביב - יפו |