Last updated 2026-07-26
- Raised Secondary led by Techloft, Apr 2021
- Raised Seed round led by Adam Neumann, Aug 2015
Total raised
—
Last: Undisclosed Round 2015-08
Stage
Mature
Founded
2013
Headcount
21
HQ
Tel Aviv-Yafo, Israel
Sector
Media & Entertainment Technologies
About
Feature.fm is a music marketing and advertising platform that provides artists, labels, and music marketers with tools to promote their music, engage with fans, and grow their careers. The platform offers features such as smart links, pre-saves, gated unlocks & contests, audience email collection, and analytics. It also includes a native song advertising network that allows artists to promote their songs within streaming services and on music websites. Feature.fm aims to empower artists to build sustainable music businesses by offering marketing automation, fan data capture, and campaign analytics. Feature.fm was founded by graduates of an elite technology program in the Israeli Army and includes years of industry experience in music.
Funding history · 2 rounds · — total
2 events/rounds · — Total Funding
Apr 2021
Secondary
Undisclosed
unknown
★ Techloft
Aug 2015
Seed
Undisclosed
unknown
Headcount over time
21 employees (2026-09) · 1 point
Offices
Tel Aviv-Yafo, Israel · HQ / main office
Show all offices (1 more)
- New York, United States
Q&A
- What is Feature.fm's primary business?
- Feature.fm is a music marketing and advertising platform that provides artists, labels, and music marketers with tools to promote their music, engage with fans, and grow their careers.
- When was Feature.fm founded?
- Feature.fm was founded in 2013.
- How many employees does Feature.fm currently have?
- Feature.fm has 11-50 employees.
- What was Feature.fm's most recent funding round?
- Feature.fm had a Secondary Round in April 2021.
- Which sector does Feature.fm primarily operate in?
- Feature.fm's primary sector is Media & Entertainment Technologies.
- What new feature did Feature.fm launch in October 2023?
- In October 2023, Feature.fm launched a pre-save feature for YouTube Music.
- Who are the co-founders of Feature.fm?
- The co-founders of Feature.fm are Lior Aharoni (CEO), Zohar Aharoni (CTO), and Lior Shapsa (VP R&D).
- Where is Feature.fm's headquarters located?
- Feature.fm's headquarters is located in Tel Aviv-Yafo, Israel.
Team · 4
Lior Aharoni
Founder · Co-Founder & CEO
Zohar Aharoni
Founder · Co-founder & CTO
Lior Shapsa
Founder · Co-founder & VP R&D
Daniel Sander
Chief Commercial Officer
Sectors & technology
Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content ProductionDigital Content Engagement & Entertainment
Technologies
Platforms & Interfaces
Target customers
ConsumersRecreational & LifestyleMusiciansMedia & EntertainmentMusic
Business model
B2CB2B
Tags
musicreal-time-biddingmusicianssocial-mediapromotionbig-data-analyticscontent-discoverycontent-recommendationstreamingtargetingmarketingaudience-targetingcampaign-optimizationadvertisingaudio
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | feature.fm |
|---|---|
| linkedin.com/company/5321233 | |
| X / Twitter | twitter.com/Featurefm |
| facebook.com/ffm.to | |
| YouTube | youtube.com/channel/UCY1B_SZrt8sWNScujMCoNWw |
| instagram.com/feature.fm | |
| Wikipedia | en.wikipedia.org/wiki/Feature.fm |
| Wikidata | wikidata.org/wiki/Q20539307 |
Identifiers & details
| Legal name | ListnPlay Ltd. |
|---|---|
| Founded | 2013 |
| Employees (exact) | 21 |
| Offices | New York |
| Wikidata QID | Q20539307 |
Radar intelligence
Web history (Wayback)
| Domain | feature.fm |
|---|
Wikidata
| QID | Q20539307 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514676311 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2011-10-04 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 3 — people (1), other (1), annual_report (1) |
| Registered address | אלון יגאל 114 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-06-29 | עדכון דירקטורים-הסרת דירקטור |
| 2026-07-16 | שינוי בתקנון |
| 2026-02-03 | דו~ח שנתי-עדכון כתובת |