Last updated 2026-07-20
- Raised $1.3M Series A led by 8200 EISP, Mar 2020
- Raised $1M Seed round led by 8200 EISP, Jun 2017
- Raised $3.3M grant led by 8200 EISP, Jun 2015
Total raised
$5.6M
Last: Undisclosed Round 2020-01
Stage
Mature
Founded
2015
Headcount
9
HQ
Tel Aviv-Yafo, Israel
Sector
Fintech & Insurtech
About
Facetrom has developed a pioneering technology that predicts the financial risk of a potential customer requesting a loan from a single black and white image. The company's vision is to help unbanked and underbanked people achieve loans and insurance policies, while assisting financial and insurance institutes to largely decrease the percentage of defaults/frauds. Facetrom entirely disregards discriminating factors such as race, gender, age, and demography, ensuring anonymity and data privacy. The technology uses facial biometric features measurement, computer vision, image processing, machine learning, deep learning, and AI to provide valuable insights.
Funding history · 3 rounds · $5.6M total
2020-03
A Round
$1.3M
★ 8200 EISP★ ScaleUp inBrazil
2017-06
Seed
$1.0M
★ 8200 EISP
2015-06
Grant
$3.3M
★ 8200 EISP★ ScaleUp inBrazil★ Office of the Chief Scientist★ owners of an overseas financial institution★ Two unnamed prominent Israeli tech family officesIsrael Innovation Authority
Headcount over time
From 3 (2018-08) to 5 (2025-12) · +2 (+67%) · 20 points · source: Finder history + radar grounding
Q&A
- What is Facetrom's primary focus?
- Facetrom specializes in enabling the financially underserved to gain access to traditional banking services by reducing fraud.
- When was Facetrom founded?
- Facetrom was founded in January 2015.
- What is the total amount of funding Facetrom has raised?
- Facetrom has raised a total of $3,300,000.
- When did Facetrom receive its last funding round?
- Facetrom received its last funding round in January 2020, raising $3,300,000.
- Which sector does Facetrom primarily operate in?
- Facetrom's primary sector is Fintech & Insurtech.
- Who are the co-founders of Facetrom?
- The co-founders of Facetrom are Uri Lipowezky, Ido Peleg, and Irit Peleg.
- Who is the current CEO of Facetrom?
- Amir Uziel is the CEO of Facetrom.
Team · 4
Ido Peleg
Founder · Founder & CEO
Irit Peleg
Founder · Co-founder & VP Research
Uri Lipowezky
Founder · Co-founder & Chief Scientist
Ariel Ilan Navi
Founder · Co-Founder & Advisor
Sectors & technology
Primary sector
Fintech & Insurtech
Sub-sectors
Fintech & InsurtechLending & Financing
Technologies
BiologicalsPlatforms & InterfacesWebArtificial IntelligenceMachine LearningImage RecognitionComputer Vision
Target customers
Financial ServicesFinancial ProductsInsuranceFinancial InstitutionsBanksKYC
Business model
B2B
Highlights
Verified
Tags
biometricspatent-pendingphotosdecision-makingsaasimage-processingfintechface-recognitioninsurance-companiesfinancial-institutionsartificial-intelligencekyccomputer-visionmachine-learningrisk-assesmentslending-and-financingrecruitment
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | facetrom.com |
|---|---|
| linkedin.com/company/18537457 | |
| facebook.com/facetrom | |
| YouTube | youtube.com/channel/UCRnuDVsW7eb5KXQr3H_XbTA |
Identifiers & details
| Legal name | FACETROM LTD |
|---|---|
| Founded | 2015 |
| Employees (exact) | 9 |
Radar intelligence
Patents
| EPO | 2 |
|---|
Web history (Wayback)
| Domain | facetrom.com |
|---|
Certificate / subdomain footprint
| Subdomains | 11 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515189066 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2015-01-14 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 2 — annual_report (2) |
| Registered address | לבונטין 19 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-05-11 | דו~ח שנתי-עדכון כתובת |
| 2026-05-11 | דו~ח שנתי-עדכון תחום עיסוק |