Eyeview

Outcome-based Video Marketing Platform

Business Software
Acquired (Inactive) by Aki Technologies on Jan 2020 - closed due to acquisition
Acquired Tel Aviv-Yafo Founded 2007
LinkedIn
Total raised
$76.8M
Last: Undisclosed 2018-07
Stage
Acquired
Founded
2007
Headcount
8
HQ
Tel Aviv-Yafo
Sector
Business Software

About

Eyeview offers a VideoIQ technology that feeds consumer, brand, and retail data into a results-driven decision-making engine to programmatically deliver one-to-one personalized videos. VideoIQ provides access to highly viewable and guaranteed fraud-free inventory across television, desktop, tablet, and mobile. Using consumer knowledge, business intelligence, and the principles of one-to-one marketing, the company harnesses the potential of video to achieve online and offline sales, website visits, foot traffic, and better branding. Eyeview's platform is offered as a managed service and through a self-service interface.

Funding history · 7 rounds · $76.8M total

2018-07
Undisclosed $20.0M
2016-06
Series E $21.5M
2014-11
Series D $15.0M
2013-07
Series C $8.1M
2012-01
Series B $5.3M
2010-03
Series A $6.0M
2008-06
Seed $1.0M

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Eyeview founded and what is its primary focus?
Eyeview was founded in January 2007. It focuses on an outcome-based video marketing platform that uses VideoIQ technology to deliver personalized videos based on consumer, brand, and retail data.
What is the current status of Eyeview?
Eyeview is currently inactive, having been acquired by Aki Technologies in January 2020.
Where is Eyeview's headquarters located?
Eyeview's headquarters is located in Tel Aviv-Yafo, Israel, at Ahad Ha'Am Street 108.
How much total funding has Eyeview raised?
Eyeview has raised a total of $76,850,000 across multiple funding rounds. For a full financing history, users can refer to startupim.
When did Eyeview raise its last known funding round and what was the amount?
Eyeview raised an Undisclosed round of $20,000,000 in July 2018. Key investors included Qumra Capital and Nauta Capital.
Which company acquired Eyeview and when did the acquisition occur?
Eyeview was acquired by Aki Technologies in January 2020, as reported by TechCrunch on January 23, 2020.
What significant operational development occurred for Eyeview in May 2017?
In May 2017, Eyeview expanded its operations into Europe to further its growth in the outcome-based video marketing category.
What was a notable negative signal regarding Eyeview in December 2019?
In December 2019, Digiday reported that Eyeview became the 'latest ad tech casualty,' indicating significant operational challenges prior to its acquisition.
Who was appointed as Eyeview's new CEO in September 2019?
In September 2019, Rob Deichert was named as Eyeview's new CEO, as reported by TechCrunch.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingMedia & EntertainmentPublishing
Business model
B2B

Tags

personalizationcampaign-optimizationbrandingmarketingadvertisingvideo-advertisingtargetingadvertiserspublishersvideocampaign-managementdata-managementvideo-marketing