Last updated 2026-06-18
- Acquired by Edge226, Aug 2019
- Acquired ClicksMob for $5.1M, Feb 2017
Total raised
—
Stage
Acquired
Founded
2010
Headcount
126
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Edge Social specializes in mobile user acquisition, customer retention, and monetization. The companys platform offers tools that monitor and optimize post-install events in real time and provides predictions based on statistical modeling such as customer lifetime-value calculators. In addition, Edge Socials marketing partnership with Facebook and Google Edge Social can help apps get discovered and used repeatedly.
Q&A
- What is Edge Social's primary business?
- Edge Social specializes in mobile user acquisition, customer retention, and monetization, offering a platform with tools to monitor and optimize post-install events in real time.
- When was Edge Social founded?
- Edge Social was founded in July 2010.
- What is the current status of Edge Social?
- Edge Social was acquired by Edge226 in August 2019.
- How many employees does Edge Social have?
- Edge Social has 51-200 employees.
- What are Edge Social's primary sector classifications?
- Edge Social's primary sector is Business Software, with additional classifications in Sales & Marketing Solutions and Advertising Platforms.
- Which company did Edge Social acquire and when?
- Edge Social acquired ClicksMob in February 2017 for $5.1 million.
- Does Edge Social have any notable marketing partnerships?
- Edge Social has marketing partnerships with Facebook and Google to help apps get discovered and used.
- Who is a key executive at Edge Social?
- Julie Goldman serves as the Director of Partner Relations at Edge Social.
Team · 1
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
ConsumersProfessionals & Gig EconomyOnline RetailersEnterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B
Tags
social-marketingfacebook-advertisingmobile-advertisingmarketinguser-acquisitionsocial-advertisingmobile-marketingsmbcampaign-managemententerprisesmonetizationcampaign-optimizationtrackingcustomer-loyaltytargetingdevelopersenterprise-solutionssocial-media
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| facebook.com/edge226 |
Identifiers & details
| Former names | Webpals Mobile, ExciteAd Digital Marketing, DAU-UP ClicksMob |
|---|---|
| Founded | 2010-7 |
| Employees (exact) | 126 |
| Status reason | Acquired by XLMedia on Sep, 2014 |
Acquisitions & public offerings
Acquired by Edge226 2019-08
| Acquired | Date | Amount |
|---|---|---|
| ClicksMob | 2017-02 | $5.1M |
Radar intelligence
Patents
| EPO | 1 |
|---|