Last updated 2026-06-18
- Raised $500k funding round, Jun 2019
- Raised $120k funding round, Feb 2018
Total raised
$620K
Last: 2019-06
Stage
Seed
Founded
2017
Headcount
31
HQ
Tel Aviv-Yafo, Israel
Sector
Fintech & Insurtech
About
Cred combines finance and behavioral science to deliver truly individualized wealth management at scale. Its user-centric approach is designed to enable financial institutions to accelerate client and asset acquisition and to effectively engage with each client. Creds AI platform enables the use of granular client data to personalize services and actions for individual retail investors. The platform generates client-specific, automated, real-time tickets that are immediately actionable. The level of automation is customizable; Cred can hand off tickets to investment advisors along with recommended actions as well as perform client customization actions through a fully automated process.
Funding history · 2 rounds · $620K total
2019-06
$500K
2018-02
$120K
Q&A
- What is Cred's primary business and what problem does it solve?
- Cred is a personalized wealth management platform that combines finance and behavioral science to deliver individualized wealth management at scale. It aims to help financial institutions accelerate client and asset acquisition and engage effectively with each client.
- When was Cred founded?
- Cred was founded in April 2017.
- What is the current status of Cred?
- Cred is currently inactive, having ceased operations in October 2021.
- Where is Cred's headquarters located?
- Cred's headquarters is located in Tel Aviv-Yafo, Israel.
- How much total funding has Cred raised?
- Cred has raised a total of $620,000 USD.
- When was Cred's last funding round and how much was raised?
- Cred's last funding round was in June 2019, raising $500,000 USD.
- Which investor participated in Cred's February 2018 funding round?
- Techstars Accelerator participated in Cred's February 2018 funding round.
- What is Cred's employee count?
- Cred has an employee count in the 11-50 range.
- Who are the co-founders of Cred?
- The co-founders of Cred are Ben Fried (Co-founder & CEO), Ilan Spector (Co-founder & CPO), and Geffen Tzur (Co-founder & CTO).
Team · 3
Sectors & technology
Primary sector
Fintech & Insurtech
Sub-sectors
Fintech & InsurtechTrading & InvestingPersonal Finance Management
Technologies
Artificial IntelligenceNatural Language ProcessingMachine LearningPlatforms & Interfaces
Target customers
Financial ServicesFinancial InstitutionsBrokerageInvestment & Portfolio ManagementFund Management
Business model
B2B2CB2B
Highlights
Verified
Tags
artificial-intelligencepersonalizationtrading-and-investingfinancial-institutionsbig-data-analyticssoftware-applicationsweb-platformrisk-managementbanksfintechportfolio-managementmachine-learninginvestmentsprivate-investors
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | credinvest.co |
|---|---|
| linkedin.com/company/18066688 | |
| facebook.com/credinvest.co |
Identifiers & details
| Founded | 2017-4 |
|---|---|
| Employees (exact) | 31 |
| Offices | New York |
| Status reason | Non Active, Oct 2021 ceased to operate |