Continual

A mobility experience analytics company that uses AI and ML to deliver advanced insights to help telecom operators improve their subscribers' mobility experience.

Automotive & Mobility Technologies
Acquired by RADCOM
Public Caesarea, Israel
LinkedIn
Last updated 2026-07-20
Total raised
$26.5M
Last: Public Offering 2021-12
Stage
Public
Founded
Headcount
18
HQ
Caesarea, Israel
Sector
Automotive & Mobility Technologies

About

Continual was a mobility experience analytics company that utilized Artificial Intelligence (AI) and Machine Learning (ML) to provide advanced insights for telecom operators to enhance their subscribers' mobility experience. The company analyzed voice and data usage patterns for all subscribers, 24/7, identifying adverse network experiences affecting subscribers and connected vehicles. Using advanced machine learning, Continual correlated important parameters and established the impact of these experiences on subscribers. Pattern recognition technology provided visibility into user experience profiles along travel routes, offering vital information to network operators and businesses serving the connected car markets. Continual was named a cool vendor in Cool Vendors in Communications Service Provider Operational and Business Infrastructure, 2016 by the Gartner Research Group.

Funding history · 5 rounds · $26.5M total

2022-06
C Round $15.0M
★ Innovation EndeavorsCoatueGTMfundBoxGroupLisha LIEric RiesActivationLUX CapitalLuca AscaniShane NemanTomer ShiranTristan HandyLocus VenturesMS&AD VenturesPareto HoldingsAmplify PartnersHitachi VenturesInspired CapitalAndreessen HorowitzData Community FundIlluminate VenturesUltratech Capital PartnersLightspeed Venture Partners
2021-12
B Round $4.0M
★ Essence★ BoxGroup★ Wayfinder★ Band Of Angels★ Cherry Ventures★ Amplify Partners★ Illuminate Ventures★ Data Community FundHitachi VenturesExpedite Ventures
2021-11
Follow-on PO Undisclosed
2015-11
A Round $5.0M
★ Ibex Investors
1969-12
Seed $2.5M
★ Microsoft Ventures Accelerator

Headcount over time

From 18 (2016-07) to 16 (2025-12) · -2 (-11%) · 13 points · source: Finder history + radar grounding
300 2016-07 2025-12

Q&A

What is Continual's primary business?
Continual provides connected car manufacturers and mobile network operators with tools to analyze and improve the connected journey experience, using advanced machine learning to identify and correlate adverse network experiences affecting subscribers and connected vehicles.
When was Continual acquired and by whom?
Continual was acquired by RADCOM in May 2023.
What was Continual's former name?
Continual was formerly known as CellMining.
When did Continual rebrand from CellMining?
Continual launched as the new brand identity for CellMining in February 2018.
What was the last funding event for Continual?
Continual completed a Public Offering in December 2021, raising $6.5 million at a valuation of $18 million.
How many employees does Continual have?
Continual has 11-50 employees.
What is Continual's primary sector?
Continual's primary sector is Automotive & Mobility Technologies.
When was Continual founded?
Continual was founded in March 2013.
Is Continual's Mobility Experience Analytics solution available on any cloud marketplaces?
Yes, Continual's Mobility Experience Analytics solution became available on Google Cloud Marketplace in February 2022.

Team · 2

Omer Geva
Founder · Co-Founder and Chairman
Greg Giora Snipper
Founder · Co-founder (No longer with the company)

Sectors & technology

Primary sector
Automotive & Mobility Technologies
Sub-sectors
Automotive & Mobility TechnologiesAutonomous & Connected
Technologies
Artificial IntelligenceMachine LearningCommunicationsLTEWireless5GIOT
Target customers
Transportation & LogisticsTransportation InfrastructureRoad & RailPorts & HarborsLogisticsWarehousesIndustrial ManufacturingDiscrete IndustriesAutomotiveCommunication Services
Business model
B2B

Highlights

1 Patents

Tags

5g-networksbig-data-analyticsmobile-carriersnetwork-managementnetwork-optimizationmobile-networkswireless-communicationmobile-analyticscustomer-experiencecrowdsourcingmachine-learningartificial-intelligenceautomotivesmart-mobilitycustomer-retentionbehavior-analyticstelecommunicationconnected-vehiclesuser-experience
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

LinkedInlinkedin.com/company/3234727
Facebookfacebook.com/cellmining?ref=br_tf
YouTubeyoutube.com/channel/UCt_ksXUDfbZOmD7Ul3oCprw

Identifiers & details

Legal nameContinual Ltd.
Former namesCellMining
Employees (exact)18
Market cap$1.2M
Status reasonAcquired (Inactive) by RADCOM on May 2023 - closed due to acquisition

Acquisitions & public offerings

Acquired by RADCOM 2023-05 $2.5M

TypeDateExchangeTickerAmount
IPO2021-12TASECNTL$6.5M

Radar intelligence

Patents

EPO4

Publications (Crossref)

Works10

GitHub

Top reposcore, .github

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514949973
Statusפעילה
Corp typeישראלית חברה ציבורית
Incorporated2013-07-22
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2020
Active charges / liens0
Registry events0
Registered addressתובל 40 רמת גן