ClusterTV

Online Platform for Targeted TV Advertising

Business Software
Non Active, Mar 2018 ceased to operate
Mature Tel Aviv-Yafo Founded 2013
LinkedIn
Total raised
Last: Pre-Seed 2016-02
Stage
Mature
Founded
2013
Headcount
31
HQ
Tel Aviv-Yafo
Sector
Business Software

About

ClusterTV is an online platform for programmatic TV media buying that enables behavioral targeting and performance-based campaigns on linear TV. The companys algorithm allows advertisers to reach their exact target audience by behavioral-targeting viewers across all available channels. By profiling viewing habits, the algorithm knows where to place the ads in order to reach specific audiences, providing advertisers with an effective audience-matching product. ClusterTV also offers a first-time opportunity for performance campaigns on linear TV. The company harnesses the immense number of available daily impressions in order to effectively deliver TV ads to a highly targeted audience, while giving full control over the required action to the advertiser. Whether it is an app installation, user registration, online content promotion, or any other action, ClusterTV is dedicated to reaching its users specific audience and providing live results at any given time.

Funding history · 1 round · — total

2016-02
Pre-Seed Undisclosed

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce ToolsAdvertising PlatformsIT, R&D & Data SolutionsData Analysis & Decision SupportMedia & Entertainment TechnologiesDigital Content Production
Technologies
Artificial IntelligenceMachine Learning
Target customers
Media & EntertainmentMedia
Business model
B2B

Highlights

1 PatentsVerified

Tags

targetingcampaign-optimizationmarketingmedia-buyingadvertisingbroadcastingcampaign-managementcustomer-engagementpatent-pendingbrandingmonetizationaudience-targetingvideo-advertisingadvertisers