Cedato

Open Operating System for Video

Business Software
Acquired (Inactive) by EX.CO on Apr 2021 - ceased to operate
Acquired Hod HaSharon Founded 2015
LinkedIn
Total raised
Last: Seed 2015-08
Stage
Acquired
Founded
2015
Headcount
1
HQ
Hod HaSharon
Sector
Business Software

About

Cedato is the developer of an open video operating system that delivers native video across any screen using a SaaS-based model. The company offers users the ability to increase engagement, supply, and business results. Cedatos predictive programmatic software and private marketplace powers 15 billion views across two million sites every month.

Funding history · 1 round · — total

2015-08
Seed Undisclosed

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Cedato acquired and by which company?
Cedato was acquired by EX.CO in April 2021, after which it ceased to operate.
When did Cedato raise its Seed round and who were the lead investors?
Cedato raised a Seed round in August 2015 with Ofer Zinger and Ohad Gliksman as investors. For full financing history, please refer to startupim.
What is Cedato's primary business activity?
Cedato developed an open video operating system that delivers native video across any screen using a SaaS-based model, focusing on increasing engagement, supply, and business results.
When did Cedato open its New York office?
Cedato announced the opening of its New York office in January 2016.
What was a key product launch for Cedato in July 2018?
In July 2018, Cedato launched IntentView, which was described as the industry's first intent-based instream video advertising format.
Which company did Cedato partner with in July 2017 for optimized programmatic video?
In July 2017, Cedato partnered with Mediasmart for optimized programmatic video.
What recognition did Cedato receive in April 2017?
In April 2017, Cedato was named Entrepreneurial Company of the Year by Frost & Sullivan.
How many employees did Cedato have at the time of its acquisition?
At the time of its acquisition, Cedato had 1-10 employees.
What technology integration did Cedato announce in September 2018?
In September 2018, Cedato announced an integration with Playleaks technology to improve video demand verification.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B

Highlights

Verified

Tags

adtechpredictive-analyticscampaign-managementpublishersvideo-contentcross-platformvideo-advertisingcustomer-engagementadvertiserssaasadvertisingmarketingtransactionsmonetization