Last updated 2026-07-20
- Acquired by FireArc, Jun 2022
- Raised $4M Series A led by 2B.VC, Nov 2013
- Raised $1M Seed round led by 2B.VC, Jun 2013
Total raised
$5.0M
Last: Undisclosed Round 2013-12
Stage
Mature
Founded
2010
Headcount
30
HQ
Herzliya, Israel
Sector
Business Software
About
Carambola Media, also known as Carambola AI, is an Israeli company that provides an online video platform and advertising technology. The company's platform automatically transforms online videos into interactive experiences, engaging users with related articles, tips, trivia, and merchandise. Carambola AI focuses on delivering relevant and engaging social content to users while seamlessly integrating ads, aiming to increase ad revenue for publishers, extend user sessions, and improve overall site performance. They offer solutions like 'Social Discovery Units' that blend social feeds with native ad formats and 'Social Story' units for mobile-first, Gen Z and Millennial audiences. Carambola was acquired by FireArc in June 2022.
Funding history · 2 rounds · $5.0M total
2013-11
A Round
$4.0M
★ 2B.VC★ Pitango VC★ PLUS Ventures★ Rutledge Vine Capital
2013-06
Seed
$1.0M
★ 2B.VC★ PLUS Ventures★ Explore Ventures★ Rutledge Vine Capital
Headcount over time
From 57 (2018-09) to 13 (2026-03) · -44 (-77%) · 14 points · source: Finder history + radar grounding
Q&A
- What is Carambola Media's primary business focus?
- Carambola Media is a publisher-focused platform that creates new revenue streams for premium publishers while enhancing the user experience on their pages through native, interactive content-enrichment units.
- When was Carambola Media founded?
- Carambola Media was founded in September 2011.
- How many employees does Carambola Media have?
- Carambola Media has 11-50 employees.
- What is Carambola Media's total funding to date?
- Carambola Media has raised a total of $5,000,000.
- Which investors participated in Carambola Media's July 2013 funding round?
- In July 2013, Carambola Media received funding from PLUS Ventures and 2B.VC.
- Which investors participated in Carambola Media's December 2013 funding round?
- In December 2013, Carambola Media received funding from Pitango VC and PLUS Ventures.
- What is Carambola Media's primary sector?
- Carambola Media's primary sector is Business Software.
- What technologies does Carambola Media utilize?
- Carambola Media utilizes Artificial Intelligence and Natural Language Processing.
Team · 3
Yuval Brener
Founder · CEO
Roei Bareket
Founder · CPO
Roey Yaniv
Founder · CTO
Sectors & technology
Primary sector
Business Software
Sub-sectors
Media & Entertainment TechnologiesDigital Content DistributionBusiness SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceNatural Language Processing
Target customers
Media & EntertainmentPublishing
Business model
B2B
Highlights
Verified
Tags
marketingpublishingcontent-managementadvertisingintegrationpublisherscustomer-engagementpatent-pendingmonetizationcontent-distributionuser-experiencecontent-deliverycontent-marketingnatural-language-processingartificial-intelligence
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | carambola.com/ |
|---|---|
| linkedin.com/company/2655273 | |
| facebook.com/carambolamedia | |
| YouTube | youtube.com/channel/UCoNhF64N_WgMUUYKORdOWxw |
Identifiers & details
| Founded | 2010 |
|---|---|
| Employees (exact) | 30 |
Acquisitions & public offerings
Acquired by FireArc 2022-06
Radar intelligence
Web history (Wayback)
| Domain | carambola.com |
|---|
Certificate / subdomain footprint
| Subdomains | 8 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514667153 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2011-09-14 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 2 — violation (1), annual_report (1) |
| Registered address | האודם 13 הוד השרון |
Recent registry events
| Date | Event |
|---|---|
| 2026-07-05 | עדכון הפרה |
| 2026-07-05 | דו~ח שנתי-הסרת דירקטור |