About
User Engagement Platform
Captain Up maximizes user engagement and lifetime value, using gamification, social, and communication tools. The platform is designed to deliver a substantial increase in lifetime user value by boosting engagement, retention, and virality. Through its use of game mechanics, Captain Up's platform activates users by increasing their social activities, including visits, likes, shares, tweets, coins spent, referrals, comments, videos watched, and other actions, all through a personalized experience. The platform includes management tools, user insights, and analytics.
Identity
| Name | Captain Up |
|---|---|
| Slug | captain-up |
| Type / kind | startup |
| Crunchbase ID | captain-up |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgL6R09IIDA |
Status
| Status | active |
|---|---|
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | HaMishna St 7, Tel Aviv-Yafo, Israel |
Web & social
| Website | https://captainup.com |
|---|---|
| https://www.linkedin.com/company/3170665 | |
| Twitter / X | https://twitter.com/cptup |
| YouTube | https://www.youtube.com/user/TeamCaptainUp |
Classifications
Primary sector Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesSoftware
Target customers
Media & EntertainmentGaming IndustryVirtual WorldMobile GamingContent ProductionSocial Media
Business models
B2BB2G
Tags
gamificationuser-engagementapp-developmentcustomer-loyaltymonetizationcustomer-retentionmarketingbrandingpersonalizationartificial-intelligencemachine-learninguser-acquisitiondevelopersuser-experiencea-b-testingbehavior-analyticseducation
Funding
| Total raised | — |
|---|---|
| Current stage | Mature |
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