Browz'In is a new mobile app that gives shoppers personalized, optimized information about special offers available in their particular shopping mall. The Browz'In app allows users to receive targeted advertisements highlighting special offers and discounts on the products that are most relevant to them. Browz'In's advertisements are customized according to the user's customer profile, which allows retailers to know each shopper's particular product preferences. Browz'In then delivers timely, targeted advertising messages for the items that their users are most likely to purchase.
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