Last updated 2026-07-20
- Acquired by MyCast, Dec 2019
Total raised
—
Stage
Pre-Funding
Founded
2016
Headcount
22
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Boldwin is an AI-based platform that provides video advertising solutions, helping advertisers run video advertisements to reach desired KPIs and enabling publishers to increase advertising revenue and quality. The platform offers prices for advertising inventory through header bidding and exchange bidding. Their proprietary product, Nicole, enables integration abilities, runs a flexible and dynamic rules engine, engages in deep audience-based and lookalike targeting, and utilizes millions of data points from first and third parties.
Headcount over time
22 employees (2026-09) · 1 point
Offices
Tel Aviv-Yafo, Israel · HQ / main office
Show all offices (1 more)
- Seattle, United States
Q&A
- What is Boldwin's primary business?
- Boldwin operates as a Video Supply-side Platform for Publishers, aiming to help publishers create additional revenue and optimize cost per impression, while assisting advertisers in reaching their audiences effectively.
- What is the name of Boldwin's proprietary product?
- Boldwin's proprietary product is named Nicole. It offers integration capabilities, a flexible rules engine, deep audience-based and lookalike targeting, and utilizes millions of data points.
- When was Boldwin founded?
- Boldwin was founded in December 2016.
- What is Boldwin's current funding stage?
- Boldwin is currently in the Pre-Funding stage.
- Where is Boldwin's headquarters located?
- Boldwin's headquarters is located in Tel Aviv-Yafo, Israel.
- Does Boldwin have any other offices besides its headquarters?
- Yes, Boldwin has an office in Seattle, Washington, USA.
- What technologies does Boldwin utilize in its solutions?
- Boldwin utilizes Artificial Intelligence and Machine Learning in its solutions.
Team · 9
Jacob Nizri
Founder · Co-Founder & Chairman of the Board
Amit Tapiro
Founder · Founder & CEO
Or Bouganim
CEO
Moshe Goldyan
CTO
Gili Misrael
HEAD OF ORTB
Gal Brenner
HEAD OF PARTNERSHIPS
Mor Yavin
HEAD OF TECH INTEGRATIONS
Marin Ohana
Head Of Demand
Ori Lesser
Operations & HR Manager
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceMachine Learning
Target customers
Media & EntertainmentMedia
Business model
B2B
Tags
monetizationmachine-learningartificial-intelligencecontent-providersadtechaudience-targetingadvertisingpublisherscampaign-optimizationvideo-contentbranding
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | bold-win.com/ |
|---|---|
| linkedin.com/company/17912334 | |
| facebook.com/Boldwin-LTD-1191657464285828 |
Identifiers & details
| Legal name | BOLDWIN LTD |
|---|---|
| Founded | 2016-12 |
| Employees (exact) | 22 |
| Offices | Seattle |
Acquisitions & public offerings
Acquired by MyCast 2019-12
Radar intelligence
Patents
| EPO | 59 |
|---|
Web history (Wayback)
| Domain | bold-win.com |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515564979 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2016-12-14 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 1 — annual_report (1) |
| Registered address | המרץ 4 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-04-27 | דו~ח שנתי |