Better Impression

A data-driven marketing startup that helps B2B and B2C users make informed decisions online through personalization and intelligent digital marketing strategies.

Marketing Tech
Active
Pre-Funding Tel Aviv-Yafo, Israel Founded 2012
Last updated 2026-09-04
Total raised
—
Stage
Pre-Funding
Founded
2012
Headcount
30
HQ
Tel Aviv-Yafo, Israel
Sector
Marketing Tech

About

Better Impression is a data-driven marketing startup that helps tens of millions of unique B2B and B2C users worldwide make better-informed decisions online. The company's personalization engine learns user preferences and assists them in selecting the best online services. They utilize advanced matching techniques, big data analysis, machine learning, and innovative user targeting to individualize suggestions and connect users with brands that suit their needs across various online industries, including Personal & Business Finance, Website Services, Online Dating, Insurance, and SaaS. They drive high-quality traffic and targeted leads to business partners using intelligent digital marketing strategies, including PPC ads and A/B testing.

Headcount over time

30 employees (2026-09) · 1 point
30 30 2026-09

Offices

Tel Aviv-Yafo, Israel · HQ / main office

Q&A

What is Better Impression's primary business activity?
Better Impression is a startup focused on intelligent digital marketing, driving high-quality traffic and targeted leads to business partners using strategies like PPC ads across various platforms and verticals.
Where is Better Impression headquartered?
Better Impression is headquartered in Tel Aviv-Yafo, Israel.
When was Better Impression founded?
Better Impression was founded in January 2014.
How many employees does Better Impression have?
Better Impression has 1-10 employees.
What is Better Impression's current funding stage?
Better Impression is currently in the Pre-Funding stage.
What sectors does Better Impression operate in?
Better Impression operates in Business Software, Sales & Marketing Solutions, and Advertising Platforms.
What business models does Better Impression utilize?
Better Impression utilizes both B2B and B2C business models.
What is the current product stage of Better Impression?
Better Impression's product is currently in the R&D stage.

Team · 2

Avishai Shoushan
Founder · CEO
Ohad Reshef
Founder · Founder

Sectors & technology

Primary sector
Marketing Tech
Technologies
Target customers
Business model
B2B

Tags

advertisingtargetingmarketinglead-generationcampaign-optimization
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitebimpression.com

Identifiers & details

Legal nameBETTER IMPRESSION TECHNOLOGIES LTD
Founded2012
Employees (exact)30

Radar intelligence

Web history (Wayback)

Domainbimpression.com

Certificate / subdomain footprint

Subdomains5

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)516185394
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2020-04-22
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2025
Active charges / liens0
Registry events1 — annual_report (1)
Registered addressתוצרת הארץ 6 תל אביב - יפו

Recent registry events

DateEvent
2025-11-11דו~ח שנתי