Last updated 2026-06-23
- Acquired by Netgem, Mar 2025
Total raised
—
Stage
Acquired
Founded
2021
Headcount
15
HQ
Tel Aviv, Israel
Sector
Media & Entertainment Technologies
About
BARY is an Israeli AI company founded in Tel Aviv, specializing in AI-based localization for the media and audiovisual industries. Their flagship product, TheSubtil.ai, uses a combination of advanced AI and human oversight to translate, subtitle, and dub films and series in over 25 languages, aiming to reduce localization costs and turnaround times. The company was acquired by French media and technology group Netgem.
Team · 3
Matthias Cohen-Scali
Founder · founders
Elie Zarbiv
Founder · founders
Sasha Rebouh
Founder · founders
Sectors & technology
Primary sector
Media & Entertainment Technologies
Technologies
Target customers
Tags
artificial-intelligencelocalizationmedia-techaudiovisual-techsubtitlingdubbinggenerative-ai
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
Identifiers & details
| Founded | 2021 |
|---|---|
| Employees (exact) | 15 |
Acquisitions & public offerings
Acquired by Netgem 2025-03
Radar intelligence
Patents
| EPO | 308 |
|---|
Publications (Crossref)
| Works | 10 |
|---|