Last updated 2026-07-20
Total raised
—
Stage
Mature
Founded
2009
Headcount
14
HQ
Tel Aviv, Israel
Sector
Business Software
About
Barilliance is an e-commerce personalization suite that provides product recommendations, triggered emails, and on-site personalization. It uses behavioral data to deliver personalized shopping experiences, including cart abandonment recovery, product recommendations, and social proof notifications. Barilliance aims to help e-commerce sites of all sizes personalize their users' shopping experience and has been at the forefront of eCommerce personalization since 2009. Barilliance's solutions have been implemented by over 500 brands and retailers worldwide.
Headcount over time
From 12 (2017-06) to 11 (2025-04) · -1 (-8%) · 30 points · source: Finder history + radar grounding
Q&A
- What is Barilliance's primary business activity?
- Barilliance offers a website personalization solution to help eCommerce sites increase sales and conversion rates through a personalized omnichannel shopping experience.
- When was Barilliance founded?
- Barilliance was founded in June 2009.
- Where is Barilliance headquartered?
- Barilliance is headquartered in Ramat HaSharon, Center District, Israel.
- What is the employee count for Barilliance?
- Barilliance has 11-50 employees.
- Who are the co-founders of Barilliance?
- The co-founders of Barilliance are Nir Ben-Dor and Ido Ariel.
- What technologies does Barilliance utilize in its solutions?
- Barilliance utilizes Artificial Intelligence, Machine Learning, Platforms & Interfaces, and Web technologies.
- What business model does Barilliance primarily operate under?
- Barilliance primarily operates under a B2B business model.
- What are the key components of Barilliance's eCommerce personalization suite?
- Barilliance's eCommerce personalization suite includes cross-channel personalized product recommendations, behavior-triggered emails, and real-time on-site personalization.
Team · 2
Nir Ben-Dor
Founder · Founder
Ido Ariel
Founder · Founder
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce Tools
Technologies
Artificial IntelligenceMachine LearningPlatforms & InterfacesWeb
Target customers
Commerce & RetailDistribution ChannelseCommerce PlatformsOmni ChannelConsumersProfessionals & Gig EconomyOnline Retailers
Business model
B2B
Tags
online-retailersecommercepersonalizationsmbonline-shoppingmarketingsaasshopping-experienceconversion-optimizationtargeting
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | barilliance.com |
|---|---|
| linkedin.com/company/3563857 | |
| facebook.com/Barilliance | |
| YouTube | youtube.com/channel/UCryqEdj4BG1SfJkI0DPv26A |
Identifiers & details
| Founded | 2009 |
|---|---|
| Employees (exact) | 14 |
| Offices | Spain; Australia; United States |
Radar intelligence
Web history (Wayback)
| Domain | barilliance.com |
|---|
Certificate / subdomain footprint
| Subdomains | 17 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514280536 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2009-06-08 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 1 — annual_report (1) |
| Registered address | נחשון 32 רמת השרון |
Recent registry events
| Date | Event |
|---|---|
| 2026-05-18 | דו~ח שנתי |