Last updated 2026-07-20
- Acquired by SmartBear, Mar 2023
- Raised Pre-Seed round led by UpWest, Sep 2019
Total raised
—
Last: Undisclosed Round 2019-10
Stage
Acquired
Founded
—
Headcount
4
HQ
Tel Aviv, Israel
Sector
Business Software
About
Aspecto is an Israeli startup that operates an observability platform designed to eliminate the need for quality assurance. The company's platform provides visibility into every interaction and performance issue within distributed services, aiming to reduce production issues and increase research and development productivity. It helps developers troubleshoot bottlenecks and errors by correlating root causes across traces, logs, and metrics.
Funding history · 1 round · — total
2019-09
Pre-Seed
Undisclosed
★ UpWest
Headcount over time
From 2 (2019-10) to 4 (2024-07) · +2 (+100%) · 27 points · source: Finder history + radar grounding
Q&A
- What is Aspecto's current company status?
- Aspecto was acquired by SmartBear in March 2023.
- When was Aspecto founded?
- Aspecto was founded in January 2019.
- Where is Aspecto's headquarters located?
- Aspecto's headquarters is located in Tel Aviv-Yafo, Israel.
- Who are the co-founders of Aspecto?
- The co-founders of Aspecto are Eran Grabiner (Co-founder & CEO) and Michael Haberman (Co-founder & CTO).
- What is Aspecto's primary focus?
- Aspecto is dedicated to delivering an OpenTelemetry and distributed tracing experience to help developers identify and resolve performance issues and errors in microservices.
- Which investor participated in Aspecto's funding round in October 2019?
- UpWest participated in Aspecto's funding round in October 2019.
- What is the employee count for Aspecto?
- Aspecto has an employee count in the 1-10 range.
- What is the primary sector of Aspecto?
- Aspecto's primary sector is Business Software.
Team · 2
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsSoftware Development ToolsProduct Development Tools
Technologies
Platforms & InterfacesSoftwareArtificial IntelligenceDeep Learning
Target customers
Enterprise & Professional ServicesEnterprisesSoftware DevelopmentSoftware Testing
Business model
B2B
Highlights
Verified
Tags
microservicesreal-timecommunicationsautomationdevelopersqaapiproductivity
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | bugsnag.com/distributed-tracing |
|---|---|
| linkedin.com/company/20565107 | |
| facebook.com/Aspecto-361334331189276 |
Identifiers & details
| Employees (exact) | 4 |
|---|---|
| Offices | Palo Alto; Randwick |
| Status reason | Acquired by SmartBear on Mar, 2023 |
Acquisitions & public offerings
Acquired by SmartBear 2023-03
Radar intelligence
Patents
| EPO | 1 |
|---|
Publications (Crossref)
| Works | 2 |
|---|
GitHub
| Top repos | malabi, opentelemetry-ext-js, genson-js, opentelemetry-bootcamp, sns-sqs-big-payload |
|---|
Web history (Wayback)
| Domain | bugsnag.com |
|---|
Certificate / subdomain footprint
| Subdomains | 28 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 516098894 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2019-10-30 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 1 — charge (1) |
| Registered address | שוקן 23 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2025-11-18 | סילוק שעבוד |