Last updated 2026-06-18
- Raised $1.3M funding round, Feb 2014
- Raised $550k funding round, Jun 2013
Total raised
$1.9M
Last: 2014-02
Stage
Mature
Founded
2012
Headcount
2
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Askem is focused on helping brands measure the effectiveness of their online campaigns by dynamically engaging with real people in the brands target group. The company uses its proprietary algorithm to dynamically create multiple audiences based on the clients ad brief, target audience attributes, and campaign performance. Askems platform then generates a visual, highly user-friendly brand lift survey based on the clients campaign goals. The surveys are natively placed on social channels and can be easily distributed through web pages or other digital properties. Askem executes brand lift campaigns as the ad campaign is running, allowing clients to get insights into the campaigns performance and continually optimize it in real time.
Funding history · 2 rounds · $1.9M total
2014-02
2013-06
Q&A
- What is Askem's primary business focus?
- Askem focuses on helping brands measure the effectiveness of their online campaigns by engaging with real people in their target groups to provide insights for real-time optimization.
- When was Askem founded?
- Askem was founded in June 2012.
- What is Askem's current operational status?
- Askem is currently inactive, a status it has held since January 2017.
- How much total funding has Askem raised?
- Askem has raised a total of $1,850,000 in funding.
- Who were the investors in Askem's February 2014 funding round?
- In February 2014, Askem received funding from Tal Barnoach and Microsoft Ventures Accelerator.
- Who are the co-founders of Askem?
- The co-founders of Askem are Tomer Zakai, Zeev Rubinstein (who also serves as CTO), and Jonathan Hemi (who also serves as VP Product).
- Where is Askem's headquarters located?
- Askem's headquarters is located in Tel Aviv-Yafo, Israel.
- What is Askem's employee count?
- Askem has 2 employees, falling within the 1-10 employee bucket.
Team · 3
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesMobile
Target customers
Media & EntertainmentSocial MediaCommerce & RetailDistribution ChannelseCommerce Platforms
Business model
B2B
Tags
social-mediadata-analyticsbrandingpatent-pendingmobile-applicationsaudience-targetingsocial-networkstargetingcampaign-optimizationmarketingcustomer-engagementmedia-buyingmonitoring
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| linkedin.com/company/2855667 | |
| facebook.com/goaskem | |
| YouTube | youtube.com/channel/UCQsy4tGWNW7ejz1quWzhPKA |
Identifiers & details
| Founded | 2012-6 |
|---|---|
| Employees (exact) | 2 |
| Offices | New York |
| Status reason | Non Active, Jan 2017 |