Last updated 2026-07-20
- Acquired by Instacart, Jul 2026
- Raised Pre-Seed round led by Nielsen Innovate, Jun 2019
Total raised
—
Last: Seed 2019-12
Stage
Acquired
Founded
2019
Headcount
29
HQ
Netanya, Israel
Sector
Business Software
About
ARpalus is an AI-powered retail intelligence company that helps retailers and CPG brands improve product availability, inventory accuracy, and store execution through real-time computer vision. The company's platform allows the creation of planograms that can be embedded with articles, pricing, signage, and promotions, which can be viewed by consumers using a companion application. ARpalus' technology converts a short video scan of a store shelf into a digital view of available products, identifying individual items with more than 95% accuracy on average. The technology runs on standard smartphones and other camera-equipped devices.
Funding history · 1 round · — total
2019-06
Pre-Seed
Undisclosed
★ Nielsen InnovateMetro AG
Q&A
- What is ARpalus's current status?
- ARpalus was acquired by Instacart in July 2026.
- How much funding has ARpalus raised in total?
- ARpalus has raised a total of $562,000.
- Which investors participated in ARpalus's Seed round in December 2019?
- Techstars and Nielsen Innovate Fund participated in ARpalus's Seed round in December 2019.
- Who are the co-founders of ARpalus?
- The co-founders of ARpalus are Ofir Zilberberg (Co-founder & CEO) and Rotem Bennet, PhD (Co-founder & Advisor).
- What is ARpalus's primary business sector?
- ARpalus's primary business sector is Business Software.
- What technologies does ARpalus utilize?
- ARpalus utilizes Artificial Intelligence, Machine Learning, Simulation & Imaging, Augmented Reality, and Computer Vision.
Team · 12
Ofir Zilberberg
Founder · CEO
Rotem Bennet
Founder · Co-founder & CTO
Igal
Head of Mobile
Sectors & technology
Primary sector
Business Software
Technologies
Target customers
Business model
B2B
Highlights
Patents
Tags
user-engagementdeep-learninguser-experiencepharma-companiesretailersretail-technologyfood-and-beverageconsumer-packaged-goodscomputer-visionomni-channelpredictive-analyticsconsumer-goodsmachine-learningaugmented-realitysaasonline-retailersretailartificial-intelligenceindustry-4-0
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | arpalus.com/ |
|---|---|
| linkedin.com/company/35599789 |
Identifiers & details
| Legal name | Arpalus Ltd. |
|---|---|
| Founded | 2019 |
| Employees (exact) | 29 |
Acquisitions & public offerings
Acquired by Instacart 2026-07
Radar intelligence
Patents
| EPO | 1 |
|---|
App Store
| App | Rating | Ratings |
|---|---|---|
| Arpalus Store Audit | 5 |
Web history (Wayback)
| Domain | arpalus.com |
|---|
Certificate / subdomain footprint
| Subdomains | 12 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515979540 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2019-02-12 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 2 — charge (1), shares_capital (1) |
| Registered address | האומנות 12 נתניה |
Recent registry events
| Date | Event |
|---|---|
| 2025-11-24 | סילוק שעבוד |
| 2025-09-10 | הקצאת מניות |