Last updated 2026-07-20
- Acquired by Gainsight, Oct 2018
- Raised $7.2M Series A led by Opus Capital, Jun 2017
Total raised
$7.2M
Last: Undisclosed Round 2017-07
Stage
Acquired
Founded
2017
Headcount
21
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Aptrinsic was a product-led growth and analytics platform designed to help software companies track user behavior and drive in-app engagement. The enterprise software provided product managers and customer success teams with specialized tools to monitor product usage, gather user feedback, and deploy personalized onboarding experiences. Operating under a subscription model, the platform enabled organizations to increase product adoption and lifetime value through targeted in-product experiments.
Funding history · 1 round · $7.2M total
2017-06
A Round
$7.2M
★ Opus Capital★ Storm Ventures
Q&A
- What is Aptrinsic's primary business?
- Aptrinsic provides a personalized product-experience platform for product usage analysis, helping companies acquire, retain, and grow customers through real-time, personalized engagements driven by product usage data.
- When was Aptrinsic founded?
- Aptrinsic was founded in October 2016.
- What is Aptrinsic's current status?
- Aptrinsic is currently active but its status reason indicates it was acquired by Gainsight in October 2018.
- Where is Aptrinsic's headquarters located?
- Aptrinsic's headquarters is located in Tel Aviv-Yafo, Israel.
- How much funding has Aptrinsic raised in total?
- Aptrinsic has raised a total of $7,200,000.
- When was Aptrinsic's last funding round and who were the investors?
- Aptrinsic's last funding round occurred in July 2017, with investments from Opus Capital and Storm Ventures.
- What is the employee count for Aptrinsic?
- Aptrinsic has an employee count in the 11-50 range.
- What is Aptrinsic's primary sector?
- Aptrinsic's primary sector is Business Software.
Team · 2
Nick Bonfiglio
Founder · Chief Executive Officer
Mickey Alon
Founder · Chief Product Officer
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platformse-Commerce Tools
Technologies
Platforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B
Highlights
Verified
Tags
enterprise-solutionsenterprisescustomer-experiencemarketingdecision-makingproductivitypersonalizationsmbsaassalescustomer-loyaltyproduct-managementcustomer-engagement
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| linkedin.com/company/12954370 | |
| facebook.com/Aptrinsic-1713095318982276 | |
| YouTube | youtube.com/channel/UCNXF-AbF3cLZwoS1VCLkm7Q |
Identifiers & details
| Founded | 2017 |
|---|---|
| Employees (exact) | 21 |
| Offices | San Mateo |
| Status reason | Acquired (Inactive) by Gainsight on Oct 2018 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Gainsight 2018-10
Radar intelligence
Patents
| EPO | 1 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515542389 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2016-11-02 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | yes |
| Last annual report | 2023 |
| Active charges / liens | 0 |
| Registry events | 2 — violation (1), people (1) |
| Registered address | דרך אבא הלל 16 רמת גן |
Recent registry events
| Date | Event |
|---|---|
| 2026-06-25 | עדכון הפרה |
| 2025-10-05 | עדכון דירקטורים-הוספת דירקטור |